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< Back SweCham Exclusive Workshop with FOREO, 8 March 2025 On Saturday 8 March 2025, SweCham was thrilled to collaborate with our esteemed member, FOREO Sweden , to host an exclusive self-care workshop. It was a pleasure to have women in Swedish community join us for a morning of relaxation, rejuvenation, and connection, celebrating the women's day together. We hope participants enjoyed the calming sound bath and experienced the transformative power of FOREO's innovative self-care devices. Guests were introduced to experience the 3 popular products line- Luna 4 for facial cleansing, Bear 2 for facial uplifting, and UFO 2 for facial nourishing. It was wonderful to see everyone embracing the opportunity for self-reflection and renewal, and to witness the connections formed within our Swedish community. We would like to take this opportunity thank you to FOREO team for an amazing workshop, connecting the relationship in Swedish community together. Their commitment to merging cutting-edge technology with effective, user-friendly solutions has positioned them as a global leader in the beauty industry, empowering individuals to take control of their self-care journey. We hope everyone left feeling refreshed, inspired, and ready to embrace the year of 2025 with a renewed sense of well-being. Explore the photo book here! SweCham social media platforms Previous Next

Bangkok, Thailand – [28 February 2025] – How can we equip Thai youth with the skills and mindset to lead in innovation and sustainability? The answer lies in knowledge transfer from Sweden, a global leader in both fields. < Back SIIS Launches Sponsorship & Strategic Alliances Initiative for Youth Leadership Programs in Sweden 28 Feb 2025 SIIS Launches Sponsorship & Strategic Alliances Initiative for Youth Leadership Programs in Sweden Investing in Future Thai Leaders Through Swedish Innovation & Sustainability Bangkok, Thailand – [28 February 2025] – How can we equip Thai youth with the skills and mindset to lead in innovation and sustainability ? The answer lies in knowledge transfer from Sweden , a global leader in both fields. SIIS – the Scandinavian Institute of Innovation and Sustainability is pioneering this initiative, offering Thai students immersive experiences in Sweden’s cutting-edge innovation hubs and Arctic wilderness . Founded by SweCham President Peter Björk and Parityada Punthapan , owner of Outdoor School Bangkok , SIIS is built on the Swedish “Skogsmulle” pedagogy, emphasizing nature-based learning, leadership, and sustainability . Now, SIIS is seeking strategic partnerships and sponsorships from Swedish companies operating in Thailand to support this transformative program. “Thailand’s government has identified innovation and sustainability as key priorities in education. By sponsoring an SIIS program, companies will actively contribute to Thailand’s long-term goals while aligning with Sweden’s global reputation for leadership in these areas.” —SIIS Leadership Team A Strategic Opportunity for Swedish Companies in Thailand SIIS invites Thai-Swedish businesses to support and participate in two key programs: 1. The Sustainable Youth Leadership Program in the Arctic Circle 2. Innovation & Digitalization Programs in Stockholm-Mälardalen This April 2025, SIIS will take its third group of students to Sweden , offering an experience that blends Scandinavian wilderness adventure with hands-on learning in world-class innovation ecosystems . "As someone deeply connected to Northern Scandinavia—the last true wilderness of Europe—I am honored to guide students through this extraordinary landscape while immersing them in Sweden’s world-leading sustainability and innovation practices. This is a one-of-a-kind program that has never been offered before." —Peter Björk, President, SIIS Why Partner with SIIS? By collaborating with SIIS, sponsors will: 1. Elevate Sweden’s impact on global education & sustainability 2. Gain recognition for ESG leadership & corporate responsibility 3. Invest in future talent development & cross-cultural knowledge transfer Strengthen brand visibility within a high-impact youth & innovation ecosystem "This initiative creates a meaningful impact for everyone involved. With the support of our partners, we can provide an enriching and affordable program that nurtures future Thai leaders while also supporting local communities in Sweden." —K. Parityada Punthapong, MD, SIIS Join Us: April 2025 Sustainable Youth Leadership Program 📍 Location: Arctic Circle, Sweden 📅 Schedule: 20 - 30 April and 10-19 July 💡 Activities: Arctic Science Center, Sustainable Forestry, Sustainable Tourism, Smart City, Waste Management Solutions 🔗 Sponsorship & participation opportunities are available now! Get Involved Today 📩 Contact us to explore sponsorship opportunities: 🌐 www.siisthailand.com 📞 +66 97 092 0924 📧 Peter Björk: peter@ccm.co.th | +66 89 774 0118 Let’s shape the future— for Thailand, for Sweden, and for our planet . Previous Next

On Sunday 29 June, SweCham was thrilled to be part of the spectacular Love Pride Parade Bangkok 2025, a truly grand celebration of love and diversity! < Back SweCham Shines Bright at Love Pride Parade Bangkok 2025 with the Mall Group 29 Jun 2025 On Sunday 29 June, SweCham was thrilled to be part of the spectacular Love Pride Parade Bangkok 2025, a truly grand celebration of love and diversity! We joined the vibrant procession, which featured Asia's longest and most magnificent floats, stretching over 5 kilometers from Supachalasai National Stadium all the way to EMSPHERE. It was an incredible day filled with joy, community, and powerful expressions of pride. This participation also sparked an exciting starting point for potential collaborations with the Mall Group. Resonated deeply with both Sweden and the spirit of Pride to Bangkok, we aim to build a future where we partner to bring Swedish values and lifestyle on equality and progressive community right here in Thailand. Our sincere gratitude goes to The Mall Group for their invitation and their unwavering commitment to fostering an inclusive community together with us. For more details and event recap: https://www.facebook.com/themallgroup/posts/pfbid02hnyG8wb5avNe6cv9sy1GU1Mryy2Zhhd4MPmuT3ope1RCcecA9HUeBwqD2XQuBPZrl Previous Next

SweCham Team would like to warmly thank our outgoing interns, Liam and Noel, for their contributions to the Chamber work. < Back Bidding farewell to Liam Bodin and Noel Skoglund! 27 Jun 2023 SweCham Team would like to warmly thank our outgoing interns, Liam and Noel, for their contributions to the Chamber work. They have made great contributions to the Chamber’s projects, including assisting us with event preparations for the SweCham National Day and Midsummer Lunch celebration and helping us carry out our social media report to promote our members effectively. Since their internship came to an end yesterday, our team sent them off with a Fika in a Chinese theme in which we all had traditional Chinese desserts and tea. Of course, we had a photo shoot in the Samyan Mitrtown Tunnel as per SweCham tradition before finishing our day with a lovely meal. Again, we would like to thank them for their dedication and contributions throughout their internship. It was a pleasure seeing them gain new skills and learn new experiences at the Chamber. We wish them the best of luck with their studies and a bright future ahead! Previous Next

Last Friday, the SweCham team was out for a fun team-building afternoon.  Sporting the IKEA AURTIENDE Collection, SweCham Team began the afternoon with the obligatory photoshoot in the Samyan Mitrtown tunnel.   < Back SweCham Team Building in Chinatown! 27 Feb 2024 Last Friday, the SweCham team was out for a fun team-building afternoon. Sporting the IKEA AURTIENDE Collection, SweCham Team began the afternoon with the obligatory photoshoot in the Samyan Mitrtown tunnel. We then went to Chinatown, and had deli cious dim sum for lunch before exploring the rich culture and heritage of this part of Bangkok. We visited a Chinese temple Wat Mangkon Kamalawat, and Leng Buai Ia Shrine, which are both at the heart of this multicultural community! After being out in the very hot weather, we decided to cool down with some hot tea at Double Dogs Tearoom. Following a fun day of exploration and good tea, we finished the day by fixing our sweet tooth with some dessert at a local cafe! The team building afternoon was a great opportunity for team members to connect in a relaxed setting and creating a more close-knit team! Previous Next

< Back SweCham Business Connect, 9 May 2024 On 9 May, SweCham hosted the 'SweCham Business Connect' at the elegant Oriental Residence Hotel in Bangkok . The evening began with a warm welcome from our president, Mr. Peter Björk, who also extended his greetings to our annual partners, Platinum Partner Dynapac , and our Gold Partner Husqvarna and our workplace partner IWG . Following the introductions, Mr. Bhumivisan Kasemsook, Secretary-General of the Public Sector Anti-Corruption Commission (PACC), gave an insightful presentation on the PACC's strategies for suppressing and preventing corruption. The PACC is committed to establishing better checks and balances to ensure transparency and accountability. Mr. Bhumivisan illustrated this with a case where a businessman reported a corrupt official who had demanded 3 million baht for the approval of a licence. The report led to an investigation and the official's arrest within seven days. Mr. Bhumivisan emphasised that ideally, corruption should not occur at all. The most effective means of prevention is to foster a cultural shift within the Thai government, particularly through the education and training of young officers and government employees. He stressed the importance of reporting corruption to the PACC, as silence allows corruption to flourish. We would like to extend our warm thanks to Mr. Bhumivisan Kasemsook for the interesting presentation that generated many questions from the floor and a very dynamic discussion. Big warm thanks to our hotel partner, Oriental Residence Hotel for the delicious food, luxurious venue and the excellent service which added a lively atmosphere to the networking and mingling! We would also like to thank the supporting chambers and organisations for their support of the event. Finally, we would like to warmly thank everyone who came to join our networking event. It was truly an unforgettable occasion. If you have been affected by corruption, please contact the PACC via their hotline at 1206#9 or email at investor.center@pacc.go.th Click here for the Full Photo Book! Previous Next

SweCham Team had the pleasure of attending the Nordic Film Festival in Bangkok, held at the Danish Embassy on 19 – 20 January, commenced with an illustrious opening night, showcasing the rich cinematic heritage of the Nordic countries. < Back SweCham at the Nordic Film festival! 24 Jan 2024 SweCham Team had the pleasure of attending the Nordic Film Festival in Bangkok, held at the Danish Embassy on 19 – 20 January, commenced with an illustrious opening night, showcasing the rich cinematic heritage of the Nordic countries. The event was distinguished by the presence of ambassadors from each Nordic nation, each introducing a notable film from their country, highlighting the diverse and profound storytelling traditions of the Nordic region. These introductions offered the audience a fascinating insight into the distinct narrative styles and film-making approaches characteristic of each country, painting a vivid picture of the Nordic cinematic landscape. The movies of the festival were: 🎥Amundsen, Norway 🇳🇴 🎥Riders of Justice, Denmark 🇩🇰 🎥Super Furball Saves the Future, Finland 🇫🇮 🎥Triangle of Sadness, Sweden 🇸🇪 The first movie of the festival was the Swedish movie ‘Triangle of Sadness’ by Ruben Östlund. Triangle of Sadness, a movie about the upheaval of social hierarchies and how changes in circumstances changes the power dynamics of society. The film truly set a high bar with its sharp social commentary and engaging narrative. Photo Credit: Embassy of Denmark in Thailand Previous Next

We are pleased to present a recap of the newest members who have joined SweCham community between January to June 2025. < Back A Recap of our Newest Members in SweCham Community 2025 16 Jul 2025 We are pleased to present a recap of the newest members who have joined SweCham community between January to June 2025. We value the diverse range of businesses and industries represented by these additions. AFRY - A Swedish-Finnish global engineering, design, and advisory services company with expertise in infrastructure, industry, energy, and digitalization. Axelent - Specializes in safety solutions, particularly in machine guarding, warehouse partitioning, and property protection. Binary Holdings - A pioneering entity in the Web3 ecosystem, specializing in decentralized finance (DeFi), NFTs, gaming, and digital commerce. Their mission is to drive transformative change in the global digital economy. Boxon - Provides sustainable and innovative packaging solutions. This includes various packaging materials, machines, and services, likely with a focus on eco-conscious practices. Chatrium Grand Bangkok - A luxury 5 start hotel providing accommodation, meeting and event spaces, and various hotel facilities in Bangkok. Candela - the company design and manufacture electric hydrofoiling boats and ferries that are redefining the future of maritime transport. EyjaFjordur - focus on digitally automated and controlled hemp fiber production for global markets, providing engineered fibers for compounding and various industrial applications like bio-plastics, textiles, and building materials. Epidemic sound - A royalty-free soundtrack hosting company that provides music for content creators, businesses, and broadcasters. Electrolux Professional Group - Develops and manufactures professional solutions for food, beverage, and laundry industries with a strong focus on sustainability and efficiency. [Gold Partner] FLIR - Their business units include Industrial Technologies (thermal, industrial, and other imaging systems) and Defense Technologies (imaging and recognition solutions for military, law enforcement, and government). [Gold Partner] Fogmaker Southeast Asia - Provides fire suppression systems, primarily for industrial mobile equipment and engine compartments. Fysik - FYSIK is known around the world for its handcrafted equipment that blends clean Scandinavian design with the warmth and skill of Thai craftsmanship. GEODIS - A global logistics provider. Their services include freight solutions (road, air, sea), warehousing, value-added logistics, and supply chain optimization. Glhip - Offers digital transformation and consulting services for the hospitality industry in the APAC market. Gowabi - Thailand's largest online platform for beauty, spa, clinic, salon, and dental services. Grant Thornton - A global professional services network providing audit, tax, and advisory services. HappyLyfe - a company focused on providing products or services, potentially related to wellness or lifestyle, and utilizes online platforms for marketing and e-commerce. Inspira - a holistic leadership programs, soft skills courses (online and onsite), leadership coaching, and team readiness facilitation. Kimpton Maa-Lai Bangkok - A luxury hotel offering stylish guest rooms, meeting and event spaces, and various facilities such as a fitness center, spa, and onsite restaurants Andaman Gourmet - Specializes in producing and distributing gourmet salts infused with natural aromas and flavors. They focus on locally harvested salts and supporting artisanal craftsmanship in the Andaman region of Thailand. Siam Visa and Business Law (SVBL) - Provides legal and business services, likely including visa assistance, company registration, contracts, and other legal advice for individuals and businesses operating in Thailand. System in Motion - provide standardized and customized training programs to empower knowledge workers with GenAI, followed by additional products and services to further integrate the power of GenAI in your company. The Three by TPV - a start up fashion brand when Asian design Scandinavian thinking and western standards come together in perfect harmony. Toyota Material Handling warehouse Solution Thailand - Provides material handling equipment and solutions for warehouses in Thailand. The Urban Office - a co-working spaces, redefining the modern working experience by offering mindfully designed and cost-effective coworking and flexible work spaces. Virtual Manufacturing (Thailand) - a leading Swedish business in Southeast Asia by empowering manufacturing companies to achieve operational excellence while significantly reducing their environmental impact. We encourage you to explore our expanding SweCham community and connect with these new members for upcoming opportunities in the latter half of 2025. You can find more information about our partners and members here: Find more information about our partners and members Previous Next

We are thrilled to warmly welcome Anna Lindgren to the SweCham Team! < Back SweCham is thrilled to welcome our newest intern! 25 Jul 2024 Anna Lindgren is a fresh graduate of Södertörns University with a bachelor's degree in public law. She spent her formative years in Bangkok and has now returned to gain more insight into the trade and business relationships between Thailand and Sweden. Her passion for international relations and cross-cultural communication, combined with her Thai-Swedish background, brings a unique blend to the SweCham Team. During her three-month internship at SweCham, Anna will fulfill the role of Media and Communications Coordinator, where she is eager to contribute to fostering stronger business ties between the two countries. Please join us in warmly welcoming Anna to the SweCham Team! Previous Next

We’re thrilled to have fully settled in and are excited to embark on this new chapter with our full team. < Back 𝗦𝘄𝗲𝗖𝗵𝗮𝗺 𝗧𝗿𝗲𝗮𝘀𝘂𝗿𝗲𝗿 𝗞𝗵𝘂𝗻 𝗗𝗮𝗻𝗶𝗲𝗹 𝗟𝗶𝗻𝗱𝗴𝗿𝗲𝗻 𝗷𝗼𝗶𝗻𝘀 𝘂𝘀 𝗼𝗻 𝗦𝘄𝗲𝗖𝗵𝗮𝗺 𝗧𝗲𝗮𝗺 𝗙𝗶𝗸𝗮! 15 Aug 2024 As a warm welcome, our newest member experienced her first time Team Fika. While we shared coffee, tea, and the irresistible allure of Kanelbullar (Cinnamon Buns), Fika also embraced the cherished Swedish tradition that embodies a moment of relaxation, social connection, and productivity. Beyond the comforting smell of Kanelbullar, we are honoured to have our Treasurer, Khun Daniel Lindgren, join us, infusing our office with an even greater sense of home. 🏡 As the golden days of summer wane and autumn's embrace begins, our united team and conveniently located office stand ready to ignite the season with anticipation for the unfolding events of 2024. Big thanks to Khun Daniel Lindgren, our SweCham Treasurer, who joined our Team Fika and helped making the welcoming of Khun Anee a memorable one! Previous Next

Yesterday, Khun Anna Olsson-Moore had a plesure to meet with Swedish Honorary Consul in Laos, COO SilviCarbon Agroforestry Sole Co., Ltd and Executive Director at the European Chamber of Commerce in Laos. < Back Exploring opportunities: SweCham in Laos! 7 Feb 2025 Yesterday, Khun Anna Olsson-Moore had a plesure to meet with Khun Per Gardin, Swedish Honorary Consul in Laos and Managing Partner at Specity Solutions Consulting Co., Ltd, Khun Peter Fogde, COO SilviCarbon Agroforestry Sole Co., Ltd and Khun Stefano Pighin Executive Director at the European Chamber of Commerce in Laos. Over lunch, they had a great conversation about potential future projects and explored ways to strengthen the growing relationship between Thailand and Laos. We touched on areas of collaboration and how both countries can benefit from closer ties, particularly in the business and development sectors. Previous Next

< Back IKEA X SweCham at Swedish Week 2025, 5 to 11 April 2025 From April 5th to 11th, 2025, SweCham proudly collaborated with IKEA and four of our esteemed Swedish member companies— Electrolux , Fitness24Seven , Fysik , and THE THREE BY TPV —to host a vibrant Swedish Week, celebrating the launch of the new Stockholm 25 collection. Guests at IKEA Bangna's Smaland area were immersed in engaging activities, captivating product showcases, and compelling storytelling that beautifully connected Swedish innovation with the rich tapestry of local culture. The Stockholm 25 collection epitomizes IKEA's democratic design ethos, seamlessly uniting elegant Scandinavian aesthetics with premium materials and exceptional functionality, all offered at an accessible price point. Each piece thoughtfully embodies five core principles: form, function, quality, sustainability, and affordability, ensuring enduring beauty and lasting durability. This significant launch was perfectly aligned with our Swedish Week campaign, a joint initiative dedicated to sharing the essence of Swedish values and the Scandinavian lifestyle. Much like the timeless design and meticulous detail of the STOCKHOLM collection create warm and inviting homes, Swedish Week aimed to convey the core tenets of Scandinavian living – a profound appreciation for functionality, the beauty of natural materials, and a strong emphasis on well-being. By democratizing sustainable and high-quality design, the STOCKHOLM collection powerfully reflects the very principles we championed throughout Swedish Week. We invited attendees to discover firsthand how Swedish design can elevate their daily lives. Furthermore, this collaborative campaign between SweCham, our valued members, and friends served as a dynamic platform to strengthen the bonds between Swedish businesses and the Thai public. It fostered cultural exchange and facilitated soft diplomacy, directly supporting SweCham’s core mission to promote Swedish interests within Thailand. We encourage you to learn more about the innovative Swedish brands that enriched this event: Electrolux is a leading global appliance company that has shaped living for the better for more than 100 years. The heart of Electrolux brand is the essence of Swedish thinking—simplicity, functionality, and sustainability. We reinvent taste, care and wellbeing experiences for millions of people, always striving to be at the forefront of sustainability in society through our solutions and operations. With Electrolux home appliances, consumers not only get the latest in technology but also contribute to a more sustainable future. Fitness24Seven is a leading gym chain from Sweden that now has 7 locations in Bangkok. Get healthy and strong with #SmartChoiceGym which includes access to all classes and branches at only 1,299.-/month with no binding time. Reasons to love FItness24Seven: Opens 24/7 - nonstop Membership is only 1,299.-/month with no binding time Access to all classes and branches is included with over 1,150 classes/month Certified professional personal training at great price Women's gym is available Convenient locations close to train stations Quality gym from Sweden with fully equipped facility and amenities Over 280 branches worldwide No binding time TPV is what happen when Asian design Scandinavian thinking and western standards come together in perfect harmony. Our beautiful collection is so fine that once you put the clothes on, you will never want to put them off. All materials are carefully hand-picked and each garment has been designed by TPV FYSIK started back in 2015 in Bangkok, Thailand, as a passion project between husband-and-wife duo Henrik (originally from Älmhult, Sweden) and Amm (born in Bangkok). Henrik, a personal trainer with a love for design and craftsmanship, teamed up with Amm, who brought years of experience from the steel industry. Together, they set out to rethink gym equipment—making it not just functional, but beautiful too. The idea first came about while they were setting up their own personal training studio. They didn’t want the usual bulky, intimidating machines. Instead, they imagined gym pieces that felt more like sculptural furniture—something you’d be proud to have in your home. What began as a small idea quickly grew. Today, FYSIK is known around the world for its handcrafted equipment that blends clean Scandinavian design with the warmth and skill of Thai craftsmanship. You’ll find FYSIK pieces in luxury homes, five-star hotels, boutique gyms—and even on Hollywood film sets. Special thanks to our media supporters: https://www.thaipr.net/life/3586887 https://www.thailand-business-news.com/european-union/207441-swedish-week-in-thailand-honoring-heritage-showcasing-design-and-celebrating-innovation https://scandasia.com/swedish-week-in-thailand-celebrates-heritage-design-and-innovation/ Previous Next