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SIIS will travel to Sweden the first week of February 2025 with a group of Thai SMEs and executives keen to learn more about Innovation, Sustainability and Digitalization in Sweden. < Back [Press Release] SIIS is launching a program to Sweden in Innovation and Digitalization for SMEs 25 Nov 2024 SIIS will travel to Sweden the first week of February 2025 with a group of Thai SMEs and executives keen to learn more about Innovation, Sustainability and Digitalization in Sweden. Peter Bjork, President of SIIS says: “The Swedish approach to innovation demonstrates that businesses can be powerful catalysts for global change, turning sustainability from a cost center into our generation's most significant competitive advantage. We want to bring Thai SMEs and interested executives to Stockholm and the Malardalen region to learn from the Swedish Champions”. The SIIS Innovation and Digitalization Program, in partnership with KTH Innovation and the Stockholm School of Entrepreneurship—two of Sweden’s leading academic institutions together with other world-renowned companies and organizations—distills decades of Swedish expertise into a five-day transformative experience providing a strategic bridge connecting the participants current business reality to a future of leadership, where digital technologies create unprecedented transparency and circular economy models redefine resource utilization. SIIS program connects purpose-driven innovators, challenges traditional thinking, and equips leaders with the tools to reimagine, redesign, and rebuild. We believe every global challenge is an opportunity for meaningful transformation also taking into account ESGs impact on the SDGs. SIIS Managing Director Parityada Punthapong explains further: “Sweden is world class in innovation, digitalization and sustainability. It is high time that Thai SMEs goes overseas to learn from the Swedish companies and universities how this come about. This program offers a unique opportunity as it combines visits to companies and universities and with integrated workshops in the program, we are very excited about it”. For more information on the program please contact SIIS Mob 0897740118 or peter@ccm.co.th www.siisthailand.com Previous Next

Dr Pojanath Bhatanacharoen, Executive Director of SweCham, had the rare opportunity to attend the convention held at the Queen Sirikit National Convention Centre. < Back Highlights from the 16th World Chinese Entrepreneurs Convention: Insights into Thailand’s Trade Relations in Asia 28 Jun 2023 On Sunday, 25 June, Dr Pojanath Bhatanacharoen, Executive Director of SweCham, had the rare opportunity to attend the convention held at the Queen Sirikit National Convention Centre. The enlightening sessions yielded several key takeaways. According to Khun Sanan Angubolkul, Chairman of the Thai Chamber of Commerce, China has maintained its position as Thailand’s number one trading partner for 11 consecutive years since 2013. This presents a tremendous opportunity for Thailand to attract Chinese businesses and foster investment. Khun Narit Therdsteerasukdi , the Secretary General of the Board of Investment Thailand (BOI), expressed a warm welcome to investors and highlighted the new BOI strategies and investment promotion measures. Thailand’s attractive investment environment stems from its strategic location, excellent infrastructure, strong supply chain, competitive incentives, government support, green investment policies, and competence in providing renewable energy to businesses. Additionally, the geopolitical stability of the region ensures safety and resilience. In addition to the upgraded investment promotion measures and investment stimulation measures for the economy, the BOI has introduced new programmes such as retention and expansion initiatives, relocation programmes, and social and local development programmes. These initiatives aim to further enhance the economic landscape and create a conducive environment for businesses to flourish. Dr Pojanath would like to extend sincere thanks to Khun Vibeke Lyssand Leirvåg, Chairwoman of the Joint Foreign Chamber of Commerce Thailand (JFCCT) and the JFCCT Office for facilitating the opportunity to participate in this event and gain valuable insights into the dynamic trade relations between China and Thailand. For a detailed account of the event, please see the article by Bangkok Post: https://www.bangkokpost.com/business/2599195/tycoon-urges-eec-investment Previous Next

Indulge in a mini-getaway from the everyday with great food, breezy poolside ambience and family friendly splish-splash fun. < Back Bring Your Swimmies and Your Hungries to Weekend Pool Brunch at Mexicano, Rembrandt Hotel Bangkok! 14 Nov 2024 Join us in indulging in a mini-getaway from the everyday with great food, breezy poolside ambience and family friendly splish-splash fun at Rembrandt Hotel Bangkok. Take your time and spend the afternoon in this urban oasis of day-off chill while exploring an all-you-can-eat spread of premium grilled meats, mains & sides, alluring nibbles and irresistible desserts. MENU HIGHLIGHTS: - Churrasco Grilled Meats Selection (Sliced-to-order): Parma Ham-Wrapped Grilled Pork Sausage, Brazilian-Style Beef Picanha Steak, Spicy Grilled Shrimp, Grilled Lamb Kofta, Grilled Rock Lobster, Grilled Norwegian Salmon, and much more. - Unlimited Buffet & Salad Bar, Side Dishes and Desserts : Guacamole with Nachos, Mexican-style Seabass Ceviche, Churros de Naranja with Dulce de Leche and Chocolate Sauce, Cinnamon-Orange Créme Catalane, Espresso Tiramisu, Blueberry Panacotta, and much more. More fun! - Live DJ, in the house! - Price includes free pool access (Come splash it up!) Date : Weekend Pool Brunch ( Saturday - Sunday ) Time: 12:00 noon – 3:30 pm (no time limit) Price: THB 999++ / person Venue: Mexicano Restaurante Autentico If you would like further details or have any questions, please contact: Tel: 02 261 7100 Website: https://mexicanobkk.com Email: mexicano@rembrandthotelbangkok.com Facebook: https://www.facebook.com/Mexicanobkk / https://www.facebook.com/rembrandtbkk Previous Next

We're thrilled to announce that SweCham is now on instagram! < Back SweCham is now on Instagram! 16 Oct 2024 We are thrilled to announce our new communicative channel, Instagram! Join us for a more interactive experience and stay connected with the latest updates on our events, news, and initiatives. As a member of SweCham, you’ll be the first to know about exclusive opportunities, partnerships, and collaborations. Our Instagram channel will also feature behind-the-scenes glimpses into the vibrant world of Thai-Swedish cooperation and highlight the exciting projects we have in store. From live-motion videos to engaging stories, there’s always something new to discover. Follow us today and explore the shades of SweCham! 𝐬𝐰𝐞𝐜𝐡𝐚𝐦_𝐭𝐡𝐚𝐢𝐥𝐚𝐧𝐝: https://www.instagram.com/swecham_thailand?igsh=cnR4dHVtcm8wc3Vy&utm_source=qr Previous Next

On 25 April, the Embassy of Sweden in Bangkok hosted a meeting with distributors and importers of Swedish products, together with Team Sweden representatives from Business Sweden and SweCham.  < Back Expanding our Network: Fika with Distributors and Importers of Swedish Products in Thailand 13 May 2024 On 25 April, the Embassy of Sweden in Bangkok hosted a meeting with distributors and importers of Swedish products, together with Team Sweden representatives from Business Sweden and SweCham. The meeting aimed to offer opportunities for these businesses to share their challenges while further expanding the network of the Thailand-Sweden business community. At the meeting, the Ambassador of Sweden to Thailand, H.E. Anna Hammargren, provided some key facts on the broad relationship between Sweden and Thailand. Around 100 Swedish companies currently operate in Thailand, some with a long history in the country. In addition, the Embassy is stepping up efforts to develop trade and investments aligned with a new Swedish Government strategy on foreign trade, strengthening Sweden's position as a partner for green and digital transition. On this occasion, the SweCham Team, presented by Dr. Pojanath Bhatanacharoen (Executive Director) and Khun Thittiya Sommana (Events and Marketing Officer), along with the Business Sweden Team, presented by Khun Kacper Pierzynowski (Country Manager) and Khun Patcharee Yodpratum (Consultant, Thailand incl. Myanmar, Cambodia & Lao PDR), participated in the meeting. Our goals were to introduce our organisations to all the participants and understand the barriers and concerns that distributors and importers may have. Moreover, Dr. Pojanath also shared SweCham's advocacy work, offering insights into how SweCham could support Swedish-related companies in Thailand. This support ranges from providing business opportunities through various networking activities to working closely with other trade associations and organisations, serving as a voice for our members' interests. Finally, it was our pleasure to be part of this meeting to understand the needs of Swedish companies in Thailand. This knowledge will be used to develop future projects and events that empower the growing Swedish business community. Previous Next

Following the success of our last edition under the theme 'Thailand and Sweden, a truly sustainable relationship,' this year, SweCham is proud to present 'Sweden, the home of ground-breaking innovations’. < Back Expand your horizons with our Bangkok Post Supplement! 28 Mar 2024 Following the success of our last edition under the theme 'Thailand and Sweden, a truly sustainable relationship,' this year, SweCham is proud to present ' Sweden, the home of ground-breaking innovations ’. All over the world, Swedish companies and Swedish brands are as well-known and respected as the country of Sweden itself. Wherever we are in the world, we find traces of products, services, and innovations with roots in Sweden, and Thailand is no exception! The main theme for this year will be ‘Sweden, a small country with groundbreaking innovations that have changed the world, i.e., from the propeller to Spotify’. This year's edition dives deep with 📰 Exclusive Interview An interview with Mr. Johan Forsell, Sweden's Minister for Foreign Trade (invited, TBC), outlining the many global companies that originate from 150 years of innovations in Sweden, whose origin is unknown to most of the world 📰 Insightful 'Did You Know' Article An overview of significant Swedish innovations from the mid-1800s that shaped global development yet remain widely unknown by most people 📣 We extend an exclusive invitation to your company! Participate with us to shine through advertorials or regular advertisements, presenting your products and services to Bangkok Post's extensive readership. Reach a massive audience through ✅ Paper edition of 70,000 printed copies (420,000 estimated readers) ✅ Online paper subscription (100,000 estimated readers) ✅ Bangkok Post website (2,000,000 estimated users + 8,000,000 page views) Position your business as a leader in innovation. Contact us today! For further details on the package coverage and costs, please explore our BP Supplement presentation: https://bit.ly/3vqdBcP Previous Next

HE Mr Per Westerberg, Minister of Commerce and Industry, addressed the Chamber Members, guests and friends at a recent Chamber dinner.  < Back Chamber Dinner with Minister Per Westerberg 19 Sept 2024 As SweCham prepares for our 35th Anniversary Gala Dinner, we look back at key moments that have shaped our Chamber’s history. This week’s Throwback Thursday takes us to November 1993, when we hosted a Chamber Dinner with Sweden’s Minister of Commerce & Industry, Minister Per Westerberg. Held at the Sukhothai Hotel, the event brought together 60 members and guests. Minister Westerberg delivered an engaging presentation on "The Swedish Economy in a Changing World" and later answered questions from the audience, sparking lively discussions, which included contributions from representatives of our members 𝗔𝗕𝗕 𝗧𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗲𝗿𝘀, 𝗩𝗼𝗹𝘃𝗼 𝗧𝗿𝘂𝗰𝗸𝘀, and 𝗦𝗞𝗙. This dinner exemplified SweCham’s role in fostering knowledge-sharing and strengthening business ties between Sweden and Thailand. As we prepare for our 35th Anniversary Gala Dinner on 9th November, we celebrate this legacy of collaboration and valuable contributions of our dedicated members. Join us in marking this significant milestone and continuing our shared journey! Previous Next

SweCham executive director, Dr Pojanath Bhatanacharoen, along with the team joined the Executive Directors and Chambers Management Luncheon Meeting organised by the Joint Foreign Chambers of Commerce in Thailand (JFCCT). < Back Foreign Chambers of Commerce Continue our Cooperation Through the JFCCT 30 Jun 2023 On 27 June, our executive director, Dr Pojanath Bhatanacharoen, along with the team joined the Executive Directors and Chambers Management Luncheon Meeting organised by the Joint Foreign Chambers of Commerce in Thailand (JFCCT) at Anantara Siam Hotel. The aim of the meeting is to share updates on JFCCT Committees, future events, and initiatives to which foreign chambers of commerce in Thailand and chambers’ members could contribute and support further. At the meeting, JFCCT Chairwoman, Mrs Vibeke Lyssand Leirvåg, JFCCT Vice Chairs, Dr Supareak Charlie Chomchan and Mr Ravi Sehgal, together with Chair of Sustainable Development Committee, Mr Lars Svensson, Chairman of Tourism Committee, Mr Anthony Hoglund, and Executive Secretary, Ms Wanlapa Yamapai, shared their updates. The work scope of the JFCCT Tourism Committee, Sustainable Development Committee, Digital Economy/ICT Committee, SME Committee, and Education & Skills Committee were shared. Members of chambers are invited to actively participate in the committees. Chambers also have the opportunity to commit to knowledge transferring for teachers, work with the Office of SMEs Promotion (OSMEP), take part in sustainability events to showcase the expertise of chambers’ members and support the JFCCT in various prospects. Believing that we can drive business growth for the foreign business community by working together, many SweCham members are supporting the JFCCT in this essential work through active engagement in the working groups. Moreover, the meeting provided the JFCCT and chambers with a chance to coordinate the upcoming events this year, including the Directors’ Night, Embassies and Chambers get-together, and EEC event organised by the JFCCT and Netherlands-Thai Chamber of Commerce. We are delighted to be informed about the events and we look forward to supporting these events. Lastly, SweCham team was delighted to participate in this meeting, and it was great to catch up with colleagues from different chambers. We look forward to continuing our close cooperation with the JFCCT and other chambers. To learn more about the JFCCT Committees, please visit www.jfcct.org/jfcct-committees To explore other news and activities from the SweCham and our members, please visit: www.swecham.com Previous Next

We were delighted to host Khun Kongkiti Liwcharoenchai from Zupports at SweCham! < Back A Warm Visit from Supporters to SweCham Office 23 Jul 2025 We were delighted to host Khun Kongkiti Liwcharoencha i from Zupports at SweCham! A big thank you for visiting and sharing valuable insights into Zupporters' innovative freight system. We're always looking for ways to add value to Thailand's business landscape by bringing together innovative companies like Zupporter. Looking forward to exploring fruitful collaborations together! Previous Next

As the vibrant splashes of Songkran, the traditional Thai New Year, fade into cherished memories, a new season of reflection and joy dawns in Sweden with the arrival of Påsk (Easter). < Back From Songkran's Splashes to Påsk's Delights: Embracing the Holiday Season! 18 Apr 2025 From Songkran's Splashes to Påsk's Delights: Embracing the Holiday Season in Sweden As the vibrant splashes of Songkran , the traditional Thai New Year, fade into cherished memories, a new season of reflection and joy dawns in Sweden with the arrival of Påsk (Easter). For our Swedish members and friends in Thailand, this transition from the lively Thai festivities to the contemplative yet festive Swedish Easter offers a unique perspective on cultural celebrations and the universal joy of holidays. Långfredagen (Good Friday), observed this year on 18 April , marks a significant day in the Christian calendar, commemorating the crucifixion of Jesus Christ. In Sweden, it is traditionally a day of quiet reflection. Many businesses may have adjusted hours, and the atmosphere is generally more subdued. It's a time for introspection and spending peaceful moments with family. However, the solemnity of Långfredagen gives way to the anticipation and joy of the Easter weekend in Sweden . Swedish Easter traditions ( Påsk traditions ), celebrated on Sunday, 20 April , are a delightful blend of religious observance and charming folk customs. Here are a few highlights of Swedish Easter celebrations : Easter Eggs (Påskägg): Just as children (and adults!) eagerly anticipate Songkran water fights and receiving blessings, the excitement around Påskägg is palpable in Sweden. These brightly decorated eggs, often filled with candy and small treats, are hidden for children to find on Easter Sunday . This playful tradition adds a touch of magic to the holiday. Easter Witches (Påskkärringar): Keep an eye out for little "witches" with painted faces and colorful scarves! On Maundy Thursday (the Thursday before Good Friday), children often dress up as påskkärringar and go door-to-door, offering handmade drawings or greetings in exchange for a small treat – a charming parallel to the spirit of sharing and goodwill we experience during Songkran. Easter Decorations: Homes are often adorned with yellow and green decorations, feathers, and of course, birch twigs decorated with colorful feathers ( påskris ). These vibrant touches bring a sense of spring and renewal, echoing the fresh beginnings celebrated during Songkran. Easter Feast (Påskbord): Similar to the gatherings and special meals enjoyed during Songkran, the Swedish Easter table ( Påskbord ) is a feast for the senses. Traditional dishes often include pickled herring ( sill ), salmon ( lax ), potatoes, and the tempting Janssons frestelse (a creamy potato and anchovy gratin). Lamb is also a popular main course during Easter in Sweden. Celebrating Easter in Bangkok For those celebrating Easter in Bangkok, you have delightful opportunities to experience the taste of an Easter Feast right here! Kimpton Maa-Lai Bangkok invites you to their Easter Brunch on Sunday, 20 April 2025 , from 12:00 to 15:00 at Stock.Room . Adding to the festive fun, children can become "Little Sherlock Holmes" detectives and unearth Easter Egg treasures during the Morning Hunt (11:30 to 12:30) and Afternoon Hunt (14:00 to 15:00) at Studio 4 on the 6th floor. Chatrium Grande Bangkok is also hosting an Easter Brunch on Sunday, 20 April 2025 , offering a special 20% discount (excluding beverages). Please note that direct advance reservation with the hotel is required and subject to availability. The Thai-Swedish Chamber of Commerce wishes all our members and friends a peaceful Långfredagen and a joyful Påsk filled with warmth and delightful Swedish traditions ! Previous Next

The Thai-Swedish Chamber of Commerce was honored to attend the grand opening of Aritco's Southeast Asia Showroom in Bangkok. < Back Congratulations to Aritco on their grand opening in Bangkok! 6 Feb 2025 The Thai-Swedish Chamber of Commerce was honored to attend the grand opening of Aritco's Southeast Asia Showroom in Bangkok. This impressive new facility will serve as a training center for technicians and the company's ASEAN hub office. Aritco's grand opening in Bangkok showcases the best of Swedish business: not just building business, but relationships. The Thai-Swedish Chamber of Commerce was proud to be part of this celebration. Congratulations to CEO Martin Idbrant, Sales & Marketing Director Ida Lindvall, and the entire Aritco team on this exciting expansion! Previous Next

We’re delighted to introduce  Chutima Saentiwus as our new Events and Marketing officer! < Back Meet our new Events and Marketing officer 7 Oct 2025 We’re delighted to introduce Chutima Saentiwus as our new Events and Marketing officer! 🇹🇭🇸🇪 Chutima has recently joined the SweCham team. With over a decade of experience in regional marketing and corporate communications across the Asia-Pacific region, Chutima brings exceptional expertise in event management, stakeholder engagement, and brand communications. Before joining SweCham, she led communication strategies and large-scale trade events for international organizations, collaborating with cross-functional teams across Southeast Asia. Her strong background in public relations, branding, and corporate events will be instrumental in driving SweCham’s mission to foster closer Thai–Swedish business relations. Passionate about connecting people and creating meaningful experiences, Chutima looks forward to delivering innovative events and impactful marketing initiatives that strengthen the Thai-Swedish community. A warm welcome Chutima to the SweCham family! 💙🤝💛 Previous Next