𝐎𝐧 𝐛𝐞𝐡𝐚𝐥𝐟 𝐨𝐟 𝐭𝐡𝐞 𝐒𝐰𝐞𝐂𝐡𝐚𝐦 𝐓𝐞𝐚𝐦, 𝐰𝐞 𝐞𝐱𝐭𝐞𝐧𝐝 𝐨𝐮𝐫 𝐬𝐢𝐧𝐜𝐞𝐫𝐞𝐬𝐭 𝐠𝐫𝐚𝐭𝐢𝐭𝐮𝐝𝐞 𝐭𝐨 𝐍𝐢𝐜𝐡𝐚𝐠𝐚𝐫𝐧, 𝐨𝐮𝐫 𝐨𝐮𝐭𝐠𝐨𝐢𝐧𝐠 𝐢𝐧𝐭𝐞𝐫𝐧, 𝐟𝐨𝐫 𝐡𝐞𝐫 𝐢𝐧𝐯𝐚𝐥𝐮𝐚𝐛𝐥𝐞 𝐜𝐨𝐧𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧𝐬 𝐝𝐮𝐫𝐢𝐧𝐠 𝐡𝐞𝐫 𝟒-𝐦𝐨𝐧𝐭𝐡 𝐢𝐧𝐭𝐞𝐫𝐧𝐬𝐡𝐢𝐩. < Back Farewell to our outgoing media intern, Garn 15 Dec 2024 𝐎𝐧 𝐛𝐞𝐡𝐚𝐥𝐟 𝐨𝐟 𝐭𝐡𝐞 𝐒𝐰𝐞𝐂𝐡𝐚𝐦 𝐓𝐞𝐚𝐦, 𝐰𝐞 𝐞𝐱𝐭𝐞𝐧𝐝 𝐨𝐮𝐫 𝐬𝐢𝐧𝐜𝐞𝐫𝐞𝐬𝐭 𝐠𝐫𝐚𝐭𝐢𝐭𝐮𝐝𝐞 𝐭𝐨 𝐍𝐢𝐜𝐡𝐚𝐠𝐚𝐫𝐧, 𝐨𝐮𝐫 𝐨𝐮𝐭𝐠𝐨𝐢𝐧𝐠 𝐢𝐧𝐭𝐞𝐫𝐧, 𝐟𝐨𝐫 𝐡𝐞𝐫 𝐢𝐧𝐯𝐚𝐥𝐮𝐚𝐛𝐥𝐞 𝐜𝐨𝐧𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧𝐬 𝐝𝐮𝐫𝐢𝐧𝐠 𝐡𝐞𝐫 𝟒-𝐦𝐨𝐧𝐭𝐡 𝐢𝐧𝐭𝐞𝐫𝐧𝐬𝐡𝐢𝐩. Nichagarn's dedication and talent have significantly enriched both our team and the Chamber. Her specialisation in social media and marketing has flourished throughout her time with us, and we've witnessed her confidence grow exponentially, beginning with her impressive debut at the SweCham Business Connect 2024. We cherish the memories of her contributions to key events, including the SwissThai X SweCham Young Professionals, Sustainability Expo 2024, OCSC International Education Expo 2024, Study in Sweden at NISTInternational School, the Alumni Networking Event, the 35th Anniversary SweCham Gala Dinner, and most recently, the SweCham Christmas Luncheon. These experiences have undoubtedly equipped her with valuable skills and prepared her for a confident entry into the professional world. Time truly flies! Garn, you have become an integral part of our team, and that will never change. We wholeheartedly support you in your next chapter and wish you every success in your future endeavors. Previous Next

On Saturday, 8 March 2025, Kimpton Maa-Lai Bangkok proudly honours International Women’s Day with a curated series of events designed to inspire, uplift, and embrace creativity. Featuring immersive activities led by women-owned businesses, the day-long celebration will offer an opportunity for women to connect, express, and recharge through sound, colour, and art.  < Back Kimpton Maalai-Bangkok Celebrates International Women's Day with a Day of Empowering Experience! 25 Feb 2025 On Saturday, 8 March 2025, Kimpton Maa-Lai Bangkok proudly honours International Women’s Day with a curated series of events designed to inspire, uplift, and embrace creativity. Featuring immersive activities led by women-owned businesses, the day-long celebration will offer an opportunity for women to connect, express, and recharge through sound, colour, and art. The day kicks off with a morning Sound Bath by embodhi backed by the Sound of Santi team, an intimate session limited to 10 participants. Hosted at the Maa-Lai Library, this serene experience offers breathtaking 360-degree views of Bangkok’s skyline, creating the perfect ambiance for relaxation and self-discovery. In the afternoon, guests can participate in a Personal Colour Analysis by Colorsayyoo session, where 12 attendees will gain insights into their unique colour palettes. Taking place in the Boardroom on the 6th Floor, this interactive experience is designed to help women enhance their confidence and embrace their individuality through the power of colour. The event concludes with an afternoon Sip & Paint session, presented by Paint Bar Bangkok . Hosted at the Maa-Lai Library Boardroom on the 30th Floor, this creative gathering invites participants to unwind and express themselves through art in a relaxed and inspiring setting while enjoying a drink or afternoon tea. Each of these activities is a vibrant tribute to the strength, resilience, and boundless creativity of women—celebrating their spirit in a way that is as dynamic and colourful as they are, all while reinforcing Kimpton Maa-Lai Bangkok’s dedication to creating a supportive and empowering community. Spaces are limited and complimentary for female hotel guests and those who enjoy the hotel’s services on the day, therefore, early reservations are highly recommended. To book your spot, please visit https://bit.ly/WOMENSPIRED . Previous Next

On 21 April 2026, SweCham had the pleasure of welcoming a delegation from the Raoul Wallenberg Institute < Back Raoul Wallenberg Institute Visits SweCham to Explore Future Collaboration 21 Apr 2026 On 21 April 2026, SweCham had the pleasure of welcoming a delegation from the Raoul Wallenberg Institute , led by Mr. Peter Lundberg, Head of Operations , to explore potential collaboration in the field of Business and Human Rights. The meeting provided a valuable opportunity to exchange perspectives and identify areas of mutual interest. SweCham’s commitment closely aligns with Swedish values on Business and Human Rights, recognizing that sustainable economic development and respect for human rights go hand in hand. We look forward to continuing this dialogue and strengthening our collaboration on future initiatives together with the Raoul Wallenberg Institute. Previous Next

SweCham President Mr. Peter Björk participated in a two-day workshop organised by the Ministry of Foreign Affairs and the Organisation for Economic Co-operation and Development (OECD) on development cooperation: strategic planning and programming. < Back SweCham President participated in the Workshop on Development Cooperation: Strategic Planning and Programming 1 Nov 2023 On 30 and 31 October, SweCham President Mr. Peter Björk participated in a two-day workshop organised by the Ministry of Foreign Affairs and the Organisation for Economic Co-operation and Development (OECD) on development cooperation: strategic planning and programming. The workshop was hosted by Khun Ureerat Chareontoh, Director General of Thailand International Cooperation Agency (TICA) and facilitated by Dr. Rolf Schwarz, Senior Outreach Specialist from OECD. Several national and international cooperation partners and Thai ministries participated, including representatives from SIDA, US Aid, JICA, and AFD. Previous Next

FOREO Beauty Bar took over Beauty Hall Paragon in Thailand! FOREO blending up the perfect cocktail of technologies for each skin type and need. Visitors enjoyed exclusive product trials, personalised consultations, gorgeous GWPs, and so much more... < Back FOREO Pop-up Store at Siam Paragon 1 Mar 2024 FOREO Beauty Bar took over Beauty Hall Paragon in Thailand! FOREO blending up the perfect cocktail of technologies for each skin type and need. Visitors enjoyed exclusive product trials, personalised consultations, gorgeous GWPs, and so much more... Read the full article here: https://www.linkedin.com/posts/foreo_foreo-beutytech-skincare-ugcPost-7167897527785140224-foIh?utm_source=share&utm_medium=member_desktop Previous Next

We are excited to warmly welcome our newest intern to the SweCham Team! < Back Warmly welcoming Garn to the SweCham Team! 30 Aug 2024 Nichakarn Ounahachat (Garn) is a fresh graduate from Mahidol University International College with a bachelor's degree in international relations and global affairs. She has a strong passion for international relations and trade. Her interests also extend to exploring ways to promote stronger business ties between Thailand and Sweden. During her three-month internship at SweCham, Garn will take on the role of Media and Communications intern for which she is eager to gain deeper insight into Swedish Culture and leverage this experience to enhance her understanding of international business dynamics. By combining her academic experience, she aims to contribute to the Chamber’s mission and is committed to advancing sustainable business practices and promoting cross-cultural understanding. Garn herself is also looking forward to celebrating Swedish business achievements and the SweCham's 35th Anniversary Gala Dinner, seeing it as a valuable opportunity to learn and engage with key players in the Swedish-Thai business community. Please join us in warmly welcoming Garn to the SweCham Team! Previous Next

< Back APAC SwedCham Webinar: CEO talk: Helena Hedblom, CEO and President of Epiroc, 28 February 2024 On 28 February, SACC and SwedCham Singapore with support from APAC SwedChams and Norchams hosted a webinar with Ms. Helena Hedblom , President and CEO of Epiroc Group , offering detailed insights into Epiroc's journey transitioning a heavy industrial company into a fast-paced technology firm. Ms. Hedblom highlighted their emphasis on sustaining profitable growth through outperforming in their industry! Epiroc is making systemic changes to its industry. The company is creating profitable growth through a focus on attractive market niches, with the goal of outperforming. Epiroc must be either number one or two in the industrial sector, or it needs to exit the sector. To outperform competitors, Epiroc follows three key parts: a strong emphasis on innovation; a dedication to aftermarket, and a commitment on operational excellence. This direction towards outperformance must be supported by a strong culture anchoring the strategy within the company. Culture is key; the people must be the right fit for the company, down to earth, hands-on, ready to go the extra mile, and eager to win. Ms. Hedblom discussed how Epiroc, as a technology company, prioritises automation, digitalisation, and electrification. These priorities exist due to how Automation makes mining safer. Epiroc's automation consists of Autonomous load/haul, autonomous drill rigs, teleremote, and Epiroc Rig controlled enabled fleet, comprising over 2,400 driverless machines! Digitalisation aims to create situational awareness and fleet management, ore body knowledge, and mine process optimisation. Electrification reduces mining dangers, where electric mining equipment protects people from hazardous fumes, cuts emissions, and increases productivity. To make Epiroc the number one choice, there is a strong emphasis on aftermarket care, ensuring the availability of the right spare parts and components, service agreements and audits, midlife service, training, and more. Epiroc also provides tools and attachments, such as rock drilling tools and hydraulic attachments, to smooth mining operations. Epiroc has ambitious goals for 2030 including no work-related injuries, a balanced workforce, and a doubling of the number of women in operational roles. It also focuses on the environment, aiming to halve CO2 emissions in operations and transport, among other sustainability goals. We would like to extend our thanks to the speakers Ms. Helena Hedblom, the moderator Ms. Petra Andrén. Also big thanks to all the participants who joined us at this remarkable webinar. Finally, congratulations to SACC and SwedCham Singapore for arranging an excellent session in the APAC CEO series! For more information on Epiroc, please visit https://www.epiroc.com/ Previous Next

From 28–29 June 2025, our Executive Director, Anna Olsson-Moore, together with SweCham member Andres Borbon from GLHIP, had the opportunity to join the ISAN MICE Expo 2025 in Khon Kaen, organized by TCEB (Thailand Convention and Exhibition Bureau). < Back ISAN MICE Expo 2025: Exploring Isan’s MICE Potential 1 Jul 2025 From 28–29 June 2025, our Executive Director, Anna Olsson-Moore, together with SweCham member Andres Borbon from GLHIP , had the opportunity to join the ISAN MICE Expo 2025 in Khon Kaen , organized by TCEB (Thailand Convention and Exhibition Bureau) . The event focused on positioning Northeastern Thailand as a rising MICE destination under the theme: "A New Chapter of Isan: Rooted Identity, Ready for Global MICE." The program featured business matching, networking, and site visits across Khon Kaen’s key venues including: KICE Convention Center Pullman and Avani Khon Kaen Hotels Mitr Phol Innovation & Research Center Glowfish Khon Kaen Sawathee Community – for a cultural immersion into local heritage The main event at TCDC Khon Kaen included an opening ceremony with high-level speeches, panel discussions on Isan’s economic potential, and an MOU signing to support regional MICE growth. A big thank you to Glowfish Khon Kaen for coordinating our visit, and the Ad Lib Hotel for a warm hospitality during the trip. This was a valuable experience for SweCham, not only for regional networking but also to better understand Khon Kaen’s offerings for potential future events and collaboration. Previous Next

Rapid Asia's recent study shows that many shark species are at risk of extinction, with Thailand being a significant market for shark fin consumption... < Back A Recent Study by Rapid Asia: Are you Eating Endangered Sharks? 11 Mar 2024 Rapid Asia's recent study shows that many shark species are at risk of extinction, with Thailand being a significant market for shark fin consumption. Despite a decline in demand over recent years, many consumers in Thailand still unknowingly eat endangered sharks. DNA testing identified fins from threatened species in Thai markets. The study calls for improved traceability, monitoring, DNA testing, and further research to protect these vulnerable species... Read the full article here: https://rapid-asia.com/news/are-you-eating-endangered-sharks/ Previous Next

Fogmaker International AB, one of the leading global suppliers of fire suppression systems for machines and vehicles, is excited to announce the appointment of Fredrik Rönnqvist as regional manager for Southeast Asia. < Back Fogmaker International AB Strengthens Position in Southeast Asia through Appointing Regional Manager 21 Aug 2025 Fogmaker International AB , one of the leading global suppliers of fire suppression systems for machines and vehicles, is excited to announce the appointment of Fredrik Rönnqvist as regional manager for Southeast Asia. Mr. Rönnqvist will lead the operations of Fogmaker Southeast Asia and is based in the company’s representative office in Bangkok, Thailand. The appointment marks a significant milestone in strengthening Fogmaker’s presence in the region. He is joined by newly appointed Office Manager, Panfah Treelao. Rönnqvist comes from Fogmaker International’s head office in Växjö, Sweden, where he has worked as a Key Account Manager and responsible for the Material Handling segment. This makes him especially suited for the position as Region Manager since the Asian branch will initially focus on Material Handling, Mining, and Buses. The representative office focuses on meeting the evolving needs of customers in the region, promoting Fogmaker’s advanced, environmentally friendly, and comprehensive fire suppression solutions. Sustainability and concern for the environment are important to Fogmaker International, and the company’s suppressant Eco 1 is 100% PFAS Free and GreenScreen™ certified at the silver level. The system can be customized to meet the different needs of various sectors, a flexibility that makes it perfect for the diverse market of Southeast Asia. Fogmaker SEA combines Swedish quality with knowledge of the area. Fredrik Rönnqvist says: I am incredibly humbled by the opportunity and trust that management has put in me for this position and look forward to the challenge of strengthening Fogmaker’s position in the region. Johan Bjerstedt, sales manager at Fogmaker International, states, Being close to the customer base is imperative to being able to build confidence and strong relations. Fredrik is the right person to widen Fogmaker’s footprint in Southeast Asia. Press Released By: Fogmaker International AB Previous Next

SweCham would like to warmly welcome our new interns to SweCham Team! < Back SweCham would like to warmly welcome our new interns! 8 May 2023 Noel is an exchange student hailing from Borås in Sweden. He is currently studying for a Bachelor’s degree in Business Administration. After having studied a semester in Thailand, he is now ready to take the next step in his journey as an intern here at Swecham. With previous experience in e-commerce, online-marketing and event management, it is a huge opportunity for him to apply it in a different part of the world. He hopes to gain international experience to give himself a broader perspective about working and building relations with people all over the world. Liam is a second-year student in International Business and IT at the University of Borås. He is currently at the end of an exchange at Panyapiwat Institute of Management for this semester. After one year in the Swedish Armed Forces, Liam decided to change route into the world of academics. Having previous experience in event hosting, group leading and marketing, Liam is hoping to develop and acquire a more extensive knowledge in his role as Event and Marketing Coordinator, while also gaining general experience with new cultures and networks. Previous Next

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