Search Results

SweCham extends its warmest congratulations to member company Saab following the Royal Thai Air Force's (RTAF) confirmation today of its selection of the Saab Gripen E/F as its new future multi-role fighter. < Back SweCham Celebrates: Royal Thai Air Force Selects Saab's Gripen E/F for Future Multi-Role Fighter Fleet 6 Jun 2025 SweCham extends its warmest congratulations to member company Saab following the Royal Thai Air Force's (RTAF) confirmation today of its selection of the Saab Gripen E/F as its new future multi-role fighter. While a contract has not yet been signed, this significant decision marks a crucial step in the procurement process. Saab's comprehensive offer includes not only the Gripen E/F fighter aircraft and associated equipment but also a long-term offset package. This package is designed to bolster Thailand's national security and strategic independence, fostering new jobs and investments across various sectors of Thai society. Micael Johansson, President and CEO of Saab, highlighted the importance of this selection, stating, "Gripen E/F is the best solution to provide Thailand with independent airpower for the future which will contribute significantly to the nation’s safety and security." Thailand has a well-established relationship with Saab, having operated Gripen C/D aircraft since 2011, further cementing confidence in the Gripen platform. SweCham looks forward to the successful progression of this procurement and the strengthened ties between Sweden and Thailand. News credit: https://www.saab.com/newsroom/press-releases/2025/royal-thai-air-force-confirms-selection-of-saabs-gripen-ef Previous Next

Today, the Swedish Chamber of Commerce in Thailand embarked on a visit to the Sustainable Energy Institute (SEI) at Chulalongkorn University. < Back SweCham and SEI Explore Collaboration Opportunities 11 Dec 2024 Today, the Swedish Chamber of Commerce in Thailand embarked on a visit to the Sustainable Energy Institute (SEI) at Chulalongkorn University. The visit provided SweCham members with valuable insights into SEI's cutting-edge research and innovative projects in the field of sustainable energy. Through presentations and discussions, both organisations engaged in a fruitful exchange of knowledge and expertise, exploring potential areas for future collaboration. Building on this successful visit, SweCham and SEI aim to foster a strong partnership. This collaboration will involve joint initiatives such as knowledge sharing workshops, research collaborations, and the exploration of business opportunities in the sustainable energy sector. By leveraging their combined strengths, we aim to contribute significantly to Thailand's transition towards a more sustainable and energy-efficient future. Thank you Khun Niall, Khun Francis, and Khun Raja for the insightful introduction and welcoming us at the SEI office! Previous Next

< Back Breakfast Seminar: Managing your IP in a world full of AI and other Digital Technologies, 6 February 2024 On the morning of 6 February, SweCham and the South-East Asia IP SME Helpdesk with support with the JFCCT and EABC had the pleasure of hosting a seminar on managing your IP in a world full of digital technologies, with everything from Machine learning, Generative AI, Neural Networks and NFTs being discussed and presented. The morning started with breakfast and networking, at the wonderful Oriental Residence Bangkok Hotel . We were welcomed into a luxurious environment that was perfect for the seminar. The seminar started with a warm welcome from our Executive Director, Dr. Pojanath Bhatanacharoen. We were also honoured by having Mr. Bob Fox , Chair of Digital Economy/ICT group of JFCCT and EABC, as the moderator, who gave us a comprehensive overview of the AI landscape and introduced us to our two experts of the day. The first presentation came from Khun Mook Chaichirawiwat , Country Manager, Thinking Machines Data Science , who gave us an in-depth look at how AI works. Highlighting when AI was first introduced and how the change from relatively harmless software to a powerful tool used in most businesses, and now also by individuals! The second presentation was from Mr. Franck Fougere , Managing Partner at Ananda Intellectual Property , who detailed how IP rights apply to AI-generated content. As a machine cannot be held liable and hold IP protection, the issue of who owns the IP from AI generated content can be complex one. He brought up potential liabilities of using AI, such as can you trust the company that provides the AI to not train its AI on your company data? Khun Franck highlighted the importance of having control over your data and how you utilise your data, as to reduce potential liability, in the creation of content or products that might need IP protection. The seminar ended with a brief panel discussion led by Khun Bob, where the experts answered multiple different questions in the line of, what are the limitations of AI and IP, where will liability be when AI tools are used for illegal purposes such as scams. We would also like to thank the supporting chambers and organisations for their support of the event. Finally, we would like to warmly thank everyone who came to the seminar. If you have any questions or need assistance with your IP, please get in touch with the South-East Asia IP SME Helpdesk, https://intellectual-property-helpdesk.ec.europa.eu/regional-helpdesks/south-east-asia-ip-sme-helpdesk_en Click here for the Full Photo Book! Previous Next

< Back Thailand and Sweden: A Truly Sustainable Relationship! Thai-Swedish Chamber of Commerce proudly presents a special publication ‘Thailand and Sweden: A Truly Sustainable Relationship!‘. See the full special publication here Thai-Swedish Chamber of Commerce proudly presents a special publication insert in Bangkok Post Newspaper on 8 October 2020 ‘ Thailand and Sweden: A Truly Sustainable Relationship! ‘. Read the interview of Sweden’s Trade Minister, Anna Hallberg , on how Sweden is achieving environmental goals and how Sweden could contribute to Thailand’s sustainable development. The insert also including stories from Swedish companies in Thailand . ABB : Making the cities and industries smarter and more efficient The AstraZeneca Young Health Programme: Working together towards a healthier future for Thailand Ventpro : From smart to climate smarter-Stockholm Waterfront IKEA Flat-Packed Fight Against Covid EQHO : Global Branding Previous Next

< Back Valborg, Walputgis, Multi-Chambers Business Networking, 30 April 2025 On Wednesday, 30 April 2025, the Thai-Swedish Chamber of Commerce (SweCham) proudly hosted our first Valborg, Walpurgis Multi-Chambers Business Networking event at our member's stylish setting- Stock.Room , Kimpton Maa-Lai Bangkok . This special occasion provided a unique and vibrant platform for international guests to experience themselves in the cherished Scandinavian tradition of Valborg while forging valuable professional connections in a relaxed and festive atmosphere. Celebrated across Northern Europe on 30 April, Walpurgis marks the welcoming of spring with lively music, joyful festivities, and a strong sense of community spirit. SweCham was delighted to bring this cultural experience to the heart of Bangkok. The success of the evening was significantly enhanced by the generous support of our sponsors. A heartfelt thank you goes to our silver sponsor, Black Mountain Golf Club Hua Hin . Renowned as a world-class golf facility nestled within breathtaking scenery and complemented by luxurious villas and condos, Black Mountain Golf Club stands as one of Thailand's and Asia's premier golfing destinations. Their contribution was invaluable to the event's smooth execution. We also extend our sincere appreciation to our in-kind drink sponsor, spacecraft . This fantastic local Thai craft brewery, where a passion for Thai flavors meets cosmic inspiration, delighted attendees with their award-winning beers, adding a truly unique and local taste to the evening's offerings. As a dynamic bilateral organization, SweCham was particularly pleased that this event underscored our ongoing mission to actively support Small and Medium-sized Enterprises (SMEs) and cultivate strong, mutually beneficial connections between Swedish, international, and local brands within Thailand. The evening commenced with a warm welcome welcoming remark from our President, Khun Peter Bjork. Following, attendees eagerly participated in a lucky draw, featuring an array of exciting prizes generously sponsored in kind by United relocations , Bartels , the O.S.S Bar , and Aleenta Retreat Chian Mai . We are incredibly grateful for their contributions, which added an element of fun and anticipation to the evening. This successful multi-chamber networking event was made even more impactful through the collaboration and support of our 14 supporting chambers . Together, we successfully celebrated this cherished Scandinavian tradition in the vibrant heart of Bangkok, fostering new relationships and strengthening existing ones. Special appreciation is also extended to our exceptional hotel partner, Kimpton Maa-Lai Bangkok , for their impeccable hospitality and for curating a bespoke Swedish-inspired menu that offered an authentic taste of Sweden to all attendees, further enhancing the cultural experience. Finally, we express our deepest gratitude to all the guests who attended and actively contributed to the resounding success of this memorable event. We sincerely hope that the evening was both enjoyable and fruitful for everyone, and we wish you all a restful and rejuvenating Labour Day holiday. We look forward to hosting you at future SweCham events! Click here for the full photo book! Explore SweCham Social Media Platforms Previous Next

It's always a bittersweet moment when we have to say goodbye to a valuable member of our team, and today, we're bidding a fond farewell to our incredible Media and Communications Intern, Pimmada Watworapong, or Nong Ant. < Back Farewell to our outgoing Media and Communications Intern, Pimmada Watworapong 23 Jul 2025 It's always a bittersweet moment when we have to say goodbye to a valuable member of our team, and today, we're bidding a fond farewell to our incredible Media and Communications Intern, Pimmada Watworapong, or Nong Ant. She has been an indispensable part of the SweCham family for the past three months, and her contributions have left a lasting impact. From the moment she joined us, Pimmada dove headfirst into every task with enthusiasm. Her dedication was evident in the seamless execution of numerous key events, including: Valborg Multi-Chamber Networking AI Training with System in Motion SweCham Member Open House with The Three by TPV Sustainability for Business Forum (SBF) Midsummer Luncheon Celebration 2025 One of Pimmada's most commendable qualities was her ability to bridge people to an inclusive community . She fostered connections and ensured everyone felt welcome, embodying the spirit of SweCham. We have no doubt that she will continue to achieve great things in her future endeavors. We wish her all the very best and look forward to seeing her thrive. Thank you, Pimmada, for your hard work, dedication, and for being such a wonderful part of the SweCham team! Previous Next

We are delighted to welcome 𝐒𝐊𝐅 as a Gold Sponsor for SweCham's 35th Anniversary Gala Dinner on 9 November 2024 at The Landmark Bangkok! < Back Announcing SKF as a Gold Sponsor for SweCham's 35th Anniversary Gala Dinner ! 6 Nov 2024 We are delighted to welcome SKF as a Gold Sponsor for SweCham's 35th Anniversary Gala Dinner on 9 November 2024 at The Landmark Bangkok! With over a century of expertise, SKF is a global leader in reducing friction and advancing sustainability across industries worldwide. Founded in 1907, SKF’s impact reaches every corner of the globe, with operations in 130 countries, 40,000+ employees, and 17,000 distributor locations. SKF’s innovative solutions support movement in every part of society, bringing efficiency to our everyday lives and contributing to a more sustainable future. As we celebrate SweCham’s 35 years of success, we are proud to partner with SKF , whose commitment to reducing friction and advancing sustainability aligns seamlessly with SweCham’s mission of fostering international business collaboration. We are looking forward to celebrate this milestone with SKF , and connect with leaders in innovation during an evening filled with fine dining, entertainment, and networking opportunities! Event Details Date: Saturday, 9 November 2024 Time: 18:00 – 24:00 Venue: The Landmark Bangkok (BTS Nana) Dress Code: Evening Dress/ Black Tie Learn more about SKF here: https://www.skf.com/group Previous Next

Last week, AstraZeneca Thailand participated in the World No Tobacco Day to demonstrate solidarity with its Young Health Programme (YHP). < Back AstraZeneca Thailand Empowers Youth with 'Young Health Programme' at World No Tobacco Day 14 Jun 2024 Last week, AstraZeneca Thailand participated in the World No Tobacco Day to demonstrate solidarity with its Young Health Programme (YHP). The primary objective of YHP is to prevent non-communicable diseases (NCDs) among young individuals aged 10 to 24 living in vulnerable conditions. The event included a pitching competition among students from Suankularb Wittayalai School, organised with Plan International to promote anti-smoking policies and advocate for smoke-free schools. YHP is part of AstraZeneca's commitment to sustainability, aiming to improve sustainable healthcare, reinforce health systems, ensure equitable access and offer enhanced health choices. These efforts are designed to cultivate a brighter future for both current and future generations' needs. See the original post Previous Next

< Back SweCham actively contributes to the fight against corruption in Thailand! 20 Dec 2023 Previous Next

Epidemic Sound has transformed the soundtracking experience for global brands and professional creators, with an expansive catalog of world-class music and sound effects that's seen and heard over 2.5 billion times a day around the globe.  < Back We are thrilled to announce that Epidemic Sound has joined our growing community! 27 Apr 2025 Epidemic Sound has transformed the soundtracking experience for global brands and professional creators, with an expansive catalog of world-class music and sound effects that's seen and heard over 2.5 billion times a day around the globe. Providing a direct license model that comes with all rights included and next-generation soundtracking tools, Epidemic Sound empowers creators to unlock more feeling in everything they create and share their stories with the world. Epidemic Sound continuously enriches its world-class catalog of music by teaming up with artists, composers, and producers to create tracks spanning all genres, while supporting them financially and creatively. A very warm welcome to Khun Henrik Ahlgren (Southeast Asia Partner), the representative of Epidemic Sound. This collaboration signifies an exciting intersection between Sweden's innovative business solutions and Thailand's dynamic creative and commercial sectors. The presence of Epidemic Sound within the SweCham community will undoubtedly spark new conversations, inspire innovative uses of music in various industries, and ultimately contribute to a more vibrant and sonically rich business environment in Thailand! To learn more, please visit their website: https://www.epidemicsound.com/ . Interested in joining the Thai-Swedish business community and connecting to the SweCham network? Please contact us at director@swecham.com https://www.epidemicsound.com Previous Next

Have questions or want to connect with SweCham? Find our contact details, location, and a quick inquiry form here. We look forward to hearing from you! Contact Address No. 34, Level 4, Room A04-420, CP Tower 3, Phaya Thai Rd., Thung Phayathai, Ratchathewi, Bangkok 10400 Contact Opening Hours +66 (0) 2430 6155 Mon - Fri 09:00 – 18:00 contact@swecham.com Keep in Touch on Social Subscribe to our Newsletter Subcribe here! First Name Last Name Email Message Send Thanks for submitting!

SweCham President Khun Peter Bjork, Vice President Khun Jan Eriksson, Board Member Khun Per Lindblom, and Executive Director Khun Anna Olsson-Moore attended the launch of the 2025 European Business Position Paper in Bangkok. < Back SweCham Team Attends 2025 European Business Position Paper Launch in Bangkok 15 May 2025 On Thursday 15 May, SweCham President Khun Peter Bjork, Vice President Khun Jan Eriksson, Board Member Khun Per Lindblom, and Executive Director Khun Anna Olsson-Moore attended the launch of the 2025 European Business Position Paper in Bangkok. The paper is titled 'Elevating Thailand’s Competitiveness: Driving Economic Transformation and Regulatory Reforms.' At the launch, Ms. Renita Bhaskar, Minister Counsellor, Head of Trade and Economic Affairs, EU Delegation to Thailand, emphasized the Position Paper's importance. She stated it proves EABC's commitment to Thailand and supports the government's goal of transforming Thailand into a modern, high-income economy driven by competitiveness, sustainability, technology, and innovation. Moreover, Mrs. Krongkanit Rakcharoen, Director-General of the Department of European Affairs at the Ministry of Foreign Affairs, Kingdom of Thailand, also highlighted that the document results from European businesses' firsthand experience across various sectors in Thailand. She affirmed that the Ministry values these opinions and welcomes constructive ideas and deeper engagement from the European private sector, based on a shared goal of bringing the best out of Thailand. The EABC's European Business Position Paper represents the unified voice of European business in Thailand. It is key to enhancing the country's global competitiveness. By implementing these recommendations, Thailand can strengthen its position as a leading regional hub. Thai-Swedish Chamber of Commerce remains committed to collaborating with the EABC -The European Chamber of Commerce Thailand, Thai government, and other stakeholders for the betterment of the Thai economy. Digital version is now available here! Previous Next