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- ISAN MICE Expo 2025: Exploring Isan’s MICE Potential
From 28–29 June 2025, our Executive Director, Anna Olsson-Moore, together with SweCham member Andres Borbon from GLHIP, had the opportunity to join the ISAN MICE Expo 2025 in Khon Kaen, organized by TCEB (Thailand Convention and Exhibition Bureau). < Back ISAN MICE Expo 2025: Exploring Isan’s MICE Potential 1 Jul 2025 From 28–29 June 2025, our Executive Director, Anna Olsson-Moore, together with SweCham member Andres Borbon from GLHIP , had the opportunity to join the ISAN MICE Expo 2025 in Khon Kaen , organized by TCEB (Thailand Convention and Exhibition Bureau) . The event focused on positioning Northeastern Thailand as a rising MICE destination under the theme: "A New Chapter of Isan: Rooted Identity, Ready for Global MICE." The program featured business matching, networking, and site visits across Khon Kaen’s key venues including: KICE Convention Center Pullman and Avani Khon Kaen Hotels Mitr Phol Innovation & Research Center Glowfish Khon Kaen Sawathee Community – for a cultural immersion into local heritage The main event at TCDC Khon Kaen included an opening ceremony with high-level speeches, panel discussions on Isan’s economic potential, and an MOU signing to support regional MICE growth. A big thank you to Glowfish Khon Kaen for coordinating our visit, and the Ad Lib Hotel for a warm hospitality during the trip. This was a valuable experience for SweCham, not only for regional networking but also to better understand Khon Kaen’s offerings for potential future events and collaboration. Previous Next
- Reminiscing The Thai Swedish Networking Forum 2002 - Past Events and Future Steps to Bridge the Digital Divide
Swedish Thai IT Networking Forum Follow-up seminars and events scheduled by the Embassy < Back Reminiscing The Thai Swedish Networking Forum 2002 - Past Events and Future Steps to Bridge the Digital Divide 10 Oct 2024 [Article from STEP Magazine Vol. 11/No. 2, April 2002] Mobile phones, and increasingly personal digital assistants (PDA's), are common tools in today's wireless society. But can they, and the supporting technologies and know-how that makes it all work in a seamless network, be part in the ongoing effort to bridge the digital divide here and elsewhere? Yes, replied Swedish and Thai experts from industry, government and education. that gathered under the theme "Bridging the digital divide in society", at Queen Sirikit National Convention Center on March 5 for a full day of speeches and discussions. All the “right” people from wireless and IT Thailand showed up at the well-visited event organized by the Embassy of Sweden, Nectec, NSTDA and the Swedish Trade Council in co-operation with the Thai-Swedish Chamber of Commerce Keynote-speakers Prof. Dr. Pairash Thajchayapong. President NSTDA and Mr. Jan Lindgren. Vice President - Mobile Internet Solution, Ericsson Internet Application AB. set the tone by outlining the status of fixed and wireless internet implementation in Thailand and how the wireless industry worldwide is recovering after the many severe dot.com company crashes between 1999 and last year. After them followed a range of presentations showing real cases in govern-ment, city administration, entertainment, education and how it all is financed. Moderators Ms. Anita Jonsson, Director IT & Telecom, Swedish Trade Council and Rear Admiral Prasart Sribhadung, Associate Dean, Graduate School of Inicenct und E-Commerce, ABAC, kept the discussion active and focused during the day which ended with a panel discussion and a lucky draw of two GPRS enabled hand phones sponsored by Ericsson. After the Ambassador's, HE Mr. Jan Nordlander, welcome address, Ms. Gun Eriksson, State Secretary, Ministry of In-dustry. Employment and Communica-tions. Sweden made some opening remarks together with Mr. Chatree Chueyprasit. Deputy Permanent Secretary, Ministry of science, Technology and Environment. "The IT Networking Forum will be followed up by the organising partners in different ways. One idea is to arrange more in-depth seminars covering perhaps one or two of the e-topics now covered more in general during the Networking Forum." says Mr. Bengt G Carlsson, Economic & Commercial Counsellor, Swedish Embassy. There is scope for cooperation on IT issues between the City Administrations of Bangkok and Stockholm respectively. Some sort of twinning arrangement is one of the options that will be looked into. "One event/visit already being scheduled in the IT-field, partly as a result of the Forum, is the visit of an IT-delegation organised by the Swedish-Thai Chamber of Commerce (STCC), located in the province of Jämtland. This delegation will be in Thailand 28 April - 5 May and conduct meetings and seminars both in Bangkok and Khon Kaen," concludes Mr. Carisson. Previous Next
- Warmly welcome SweCham Newest Premium Member, SAS SVERIGE AB! 🇹🇭🇸🇪
SweCham would like to warmly welcome our new Premium Member, SAS SVERIGE AB, to the Thai-Swedish business community! < Back Warmly welcome SweCham Newest Premium Member, SAS SVERIGE AB! 🇹🇭🇸🇪 26 Aug 2024 SweCham would like to warmly welcome our new Premium Member, SAS SVERIGE AB, to the Thai-Swedish business community! Aviation is a vital part of Scandinavian infrastructure. They maintain the highest frequency of departures to and from Scandinavia and connect smaller regional airports with larger hubs. As part of Star Alliance, they fly customers to 1300 destinations worldwide. Non-stop flights between Bangkok and Copenhagen with excellent connections to rest of Scandinavia and Europe. Using Airbus A350 – 30% more fuel efficient than previous aircrafts used on the route, in a three-class configuration (Business, Premium Economy, Economy) A very warm welcome to SAS SVERIGE AB acting representative, Mr. Shinya Kaneko (Head of Sales, Japan & China). We look forward to fruitful partnership! To learn more about SAS SVERIGE AB, please visit their website: www.flysas.com/th-en/ Interested in joining the Thai-Swedish business community and connecting to the SweCham network? Please contact us at director@swecham.com Previous Next
- Business Climate Survey For Swedish Companies In Thailand 2018 | SweCham
< Back Business Climate Survey For Swedish Companies In Thailand 2018 Team Sweden Thailand conducted a business climate survey in 2018. ! Widget Didn’t Load Check your internet and refresh this page. If that doesn’t work, contact us. Previous Next
- SweCham is thrilled to welcome our newest intern!
We are thrilled to warmly welcome Anna Lindgren to the SweCham Team! < Back SweCham is thrilled to welcome our newest intern! 25 Jul 2024 Anna Lindgren is a fresh graduate of Södertörns University with a bachelor's degree in public law. She spent her formative years in Bangkok and has now returned to gain more insight into the trade and business relationships between Thailand and Sweden. Her passion for international relations and cross-cultural communication, combined with her Thai-Swedish background, brings a unique blend to the SweCham Team. During her three-month internship at SweCham, Anna will fulfill the role of Media and Communications Coordinator, where she is eager to contribute to fostering stronger business ties between the two countries. Please join us in warmly welcoming Anna to the SweCham Team! Previous Next
- Thailand Digital Arrival Card System Set to Launch Today!
Starting 1 May 2025, all foreigner traveling to Thailand must complete the Thailand Digital Arrival Card (TDAC), an online form that replaces the traditional paper-based arrival card for international travelers entering Thailand, within 3 days before arrival. < Back Thailand Digital Arrival Card System Set to Launch Today! 1 May 2025 Starting today, 1 May 2025, all foreigner traveling to Thailand must complete the Thailand Digital Arrival Card (TDAC), an online form that replaces the traditional paper-based arrival card for international travelers entering Thailand, within 3 days before arrival. Who must complete the TDAC? All foreign nationals, except: Transit passengers not passing immigration Travelers using border passes When to submit: Within 3 days prior to arrival (including arrival day). Steps: 1. Visit: https://tdac.immigration.go.th 2. Choose individual or group form 3. Fill in personal, travel, accommodation, and health info 4. Submit 5. Save/print confirmation for immigration Read the full article on https://www.tatnews.org/2025/04/thailand-digital-arrival-card-system-set-to-launch-on-1-may-2025/ News Credit: TAT News Previous Next
- Fitness Hours with SweCham Member Fitness24Seven!
Yesterday, our team energy was boosted up from the most energetic and fun morning session of les mills dance! < Back Fitness Hours with SweCham Member Fitness24Seven! 24 Jan 2025 Yesterday, our team energy was boosted up from the most energetic and fun morning session of les mills dance at Fitness24Seven ! This aligns perfectly with a cherished Swedish tradition – prioritizing physical activity and well-being through shared experiences. In Sweden, fitness isn't just about individual goals; it's a social activity that fosters camaraderie and strengthens bonds within communities. This emphasis on collective well-being is deeply ingrained in Swedish culture, and we were thrilled to experience this firsthand with Fitness24Seven. A big thanks to Khun Malin Westin, Country Manager of Fitness24Seven Thailand, SweCham Board Members, and the entire team for their warm welcome at the Fitness24Seven Nana location. The new track was incredible! Previous Next
- We were thrilled to welcome the newest start-up member in bespoke gym equipment to our community, Fysik!
FYSIK started back in 2015 in Bangkok, Thailand, as a passion project between husband-and-wife duo, Henrik- a personal trainer with a love for design and craftsmanship, teamed up with Amm- who brought years of experience from the steel industry. < Back We were thrilled to welcome the newest start-up member in bespoke gym equipment to our community, Fysik! 9 May 2025 FYSIK started back in 2015 in Bangkok, Thailand, as a passion project between husband-and-wife duo, Henrik- a personal trainer with a love for design and craftsmanship, teamed up with Amm- who brought years of experience from the steel industry. The idea first came about while they were setting up their own personal training studio. They didn’t want the usual bulky, intimidating machines. Instead, they imagined gym pieces that felt more like sculptural furniture—something you’d be proud to have in your home. What began as a small idea quickly grew. Today, FYSIK is known around the world for its handcrafted equipment that blends clean Scandinavian design with the warmth and skill of Thai craftsmanship. You’ll find FYSIK pieces in luxury homes, five-star hotels, boutique gyms—and even on Hollywood film sets. A very warm welcome to the representative of Fysik, Khun Henrik Olofsson (Co-Founder) and Khun Amm Tarasansombut (Co-Founder). Their unique combination of Scandinavian design sensibility and Thai craftsmanship perfectly reflects the Thai-Swedish identity that our chamber embodies. We are incredibly excited to have them in our community and eagerly anticipate the exciting collaborations that will undoubtedly emerge between Fysik and the broader SweCham network, fostering innovation and strengthening the ties within. To learn more, please visit their communicative channels: website: www.fysik.com LINE official: @fysik Instagram: @fysikofficial Facebook: @fysikofficial Previous Next
- SweCham President and Executive Director joined a meeting hosted by TCEB
SweCham along with other presidents and executive directors of foreign chambers in Thailand discussed the topic of ’Business Opportunity: Expo 2028 Phuket Thailand’ < Back SweCham President and Executive Director joined a meeting hosted by TCEB 12 Jun 2023 On 6 June, SweCham President, Mr. Peter Björk, and Executive Director, Dr. Pojanath Bhatanacharoen, joined a meeting hosted by Thailand Convention and Exhibition Bureau (TCEB) to discuss and share perspectives on the topic of ’Business Opportunity: Expo 2028 Phuket Thailand’ along with other presidents and executive directors of foreign chambers in Thailand. At the meeting, the President of TCEB, Mr. Chiruit Isrankun Na Avuthava, welcomed all attendees, and the Senior Vice President, Dr. Supawan Teerarat, delivered the Expo 2028 Phuket briefing. The discussion covered business opportunities and partnerships related to the Expo to highlight development and solutions towards sustainability, medicine, and wellness. Since Thailand provides easy access to Southeast Asia and South Asia, the Expo 2028 Phuket Thailand will offer unique perspectives, experiences, and business opportunities. In this regard, SweCham would like to thank TCEB for inviting us to be part of the meeting and discuss the business opportunity and partnership for the Expo 2028 Phuket. SweCham strongly supports Thailand’s bid for hosting the specialised World Expo in 2027/28 with the theme ‘Future of Life: Living in Harmony, Sharing Prosperity.’ We believe that Phuket hosting the expo would provide a unique platform for developing countries and other nations facing similar challenges to collaborate on global policies for equitable prosperity. We look forward to supporting and collaborating on various projects from TCEB in the coming future! To explore other news and activities from the SweCham and our members, please visit: www.swecham.com Previous Next
- SweCham Team at CaF 2023 ‘Master Plan on ASEAN Connectivity: Strategy for Change’
SweCham team had the opportunity to go to the C asean Forum (CaF 2023) at the C asean Auditorium, CW Tower. < Back SweCham Team at CaF 2023 ‘Master Plan on ASEAN Connectivity: Strategy for Change’ 22 May 2023 On 17 May 2023, the SweCham team had the opportunity to go to the C asean Forum (CaF 2023) at the C asean Auditorium, CW Tower. Inspired by the Masterplan on ASEAN Connectivity 2025, the first edition of the CaF was opened by the C asean Chairman Mr Thapana Sirivadhanabhakdi and featured a hybrid forum on the ‘Master Plan on ASEAN Connectivity: Strategy for Change,’ to unlock more extensive opportunities for trade, investment, and socio-economic development not only in Thailand but across the ASEAN region. The forum featured several speakers. Mr Lim Chze Cheen, Director of ASEAN Connectivity Division, the Secretary-General at the ASEAN Secretariat, spoke on the masterplan on ASEAN connectivity (MPAC): transforming ASEAN to a highly integrated and cohesive economy. Mr Roongrote Rangsiyopash, CEO and President of SCG, discussed connecting ASEAN with digital logistics and supply chain solutions. H.E. Mr Hun Saroeun, Ambassador, the Royal Kingdom of Cambodia discussed the acceleration of ASEAN connectivity with the new deep sea port and new airport of Cambodia. H.E. Mr Pham Quang Vinh, President of Vietnam – USA Society, spoke about Vietnam’s contribution to sustaining the ASEAN connectivity. Finally, Mr Tony Fernandes, Co-founder and Group Executive Officer of AirAsia,spoke on ASEAN connectivity for harmonisation and efficient resource utilisation. Furthermore, the forum was a great opportunity to network and discuss different ways that connectivity can be implemented in the ASEAN region following the inspiring speaker sessions. Previous Next
- Trafficking Victim Protection in ASEAN by ASEAN-ACT and Rapid Asia | SweCham
< Back Trafficking Victim Protection in ASEAN by ASEAN-ACT and Rapid Asia SweCham member, Rapid Asia, who specialises in social research and monitoring and evaluation (M&E) consulting conducted an interesting research and published report. In 2023, Rapid Asia conducted the study on Trafficking Victim Protection in ASEAN. The full report can be found here . Previous Next
- Pioneer the Possible Thailand
Last Thursday, 9 November, Team Sweden hosted the Pioneer the Possible Thailand at Sasin School of Management. < Back Pioneer the Possible Thailand 13 Nov 2023 Last Thursday, 9 November, Team Sweden hosted the Pioneer the Possible Thailand at Sasin School of Management. The Pioneer the Possible Thailand is a platform where the focus areas and agenda are set based on findings from feasibility study and input from both Thailand and Sweden. The event created the opportunity for the public and private sectors to meet and discuss the future of renewable energy. The event begun with the Ambassador H.E. Mrs. Anna Hammargren, Deputy Director Associate Professor Piyachart Phiromswad, and the Trade Commissioner Mr. Kacper Pierzynowski giving the welcoming remarks. After this an insight of Thailand’s Policy on Energy Efficiency was given by Dr. Apiradee Thammanomai (Director of Strategy and Planning Division at Ministry of Energy , Department of Alternative Energy Development and Efficiency) and an inspiring keynote about green hydrogen energy opportunities in Thailand was given by Assistant Governor Dr. Narin Phoawanich ( Electricity Generating Authority of Thailand ). The discussions then moved into the future of sustainable energy with three compelling case studies. Mr. Gianandrea Bruzzone and Mr. Manoj Pagar from ABB illuminated green hydrogen production offerings, Dr. Pernilla Olausson ( Siemens Energy ) envisioned the Net Zero City, while Mr. Lars Svensson ( Midsummer ) lead the charge in transitioning to renewable energy sources. They all agreed that society needs to be more energy-efficient, while also transitioning to other energy sources to become carbon-neutral in the future. This can be best achieved through a joint effort by energy suppliers and consumers. A huge thanks to Business Sweden for organising this insightful and inspiring event! Previous Next










