Recap of Embassy of Sweden in Thailand top fan Event! < Back SweCham Joined the Embassy of Sweden in Thailand top fan 16 Feb 2023 We were happy to attend the Embassy of Sweden in Thailand’s top fan event, an opportunity for the top fans of the Embassy Facebook page to visit the embassy for some ‘Fun, Friends & Fika’. The afternoon consisted of delicious Swedish Fika, a fun themed Swedish Quiz along with a Feedback and Q&A session on the Embassy’s social media work. It was a great afternoon to learn more about Sweden and the embassy’s work in Thailand, along with networking with other top fans interested in Sweden. Our Executive Director Dr. Pojanath believes it is important for Team Sweden to support one another and is very honoured to be one of the top fans of the Embassy’s Facebook page. We would like to give big thanks to the Swedish ambassador H.E. Mr. Jon Åström Gröndahl for a wonderful event and his continuous work with Sweden’s digital diplomacy. Thanks to Embassy of Sweden in Thailand , the team at the embassy and everyone who attended the event for a lovely afternoon! Previous Next

The Executive Director of the Thai-Swedish Chamber of Commerce, Anna Olsson-Moore, and President Peter Björk, along with representatives from the Norwegian and Danish Chambers of Commerce, had the privilege of meeting Paul Verhagen, Executive Vice President and Chief Commercial Officer of Scandinavian Airlines (SAS).   < Back SAS: A New Chapter for Scandinavian Airlines 14 Nov 2024 The Executive Director of the Thai-Swedish Chamber of Commerce, Anna Olsson-Moore, and President Peter Björk, along with representatives from the Norwegian and Danish Chambers of Commerce, had the privilege of meeting Paul Verhagen, Executive Vice President and Chief Commercial Officer of Scandinavian Airlines (SAS). Since joining the SAS Executive Leadership Team on August 14, 2023, Verhagen has overseen significant developments in SAS’s operations. During his recent visit to Bangkok, he provided key updates on SAS’s renewed routes to Thailand and shared the airline’s ambitious plans for further expansion in the region. This insightful discussion, hosted in collaboration with other Nordic Chambers at the Pacific Club, also underscored SAS’s intention to add more destinations as part of its strategy to strengthen its presence in Southeast Asia. After a 10-year hiatus, SAS made a significant return to the Thai market in 2023, capitalizing on the strong resurgence in global tourism. A major milestone in this comeback was the launch of the airline’s inaugural direct flight from Copenhagen to Bangkok, marking a fresh chapter for SAS in the region. This new route is part of the airline’s strategy to tap into the growing Scandinavian market, which had seen a decline in travel to Thailand prior to the pandemic due to economic challenges. With Thailand’s tourism industry bouncing back, SAS’s return to the Thai market comes at an ideal moment, and the airline is focused on reinforcing its connections with the Scandinavian region. The 2023 launch of the Copenhagen-Bangkok route signals SAS’s commitment to enhancing its network and catering to the rising demand for travel to Thailand. Previous Next

📣 SweCham News Alert! 🚀  We're excited to announce a refreshing change! < Back SweCham News Alert! 14 Sept 2023 We're excited to announce a refreshing change! SweCham is revamping our communication game to bring you more convenience and relevance. 📅 Say farewell to lengthy, monthly newsletters that can feel a bit overwhelming. Starting now, we're introducing shorter, weekly news updates that are quick and easy to digest. 🙌 Get ready for bite-sized, curated news that keeps you in the loop without overwhelming your inbox. 📰✨ Stay connected, stay informed, and stay engaged with SweCham! 🤝 Subscribe now at https://stats.sender.net/forms/aAzk9b/view Previous Next

In 2023, we're revelling in the extraordinary as Sweden reaches its quincentenary, commemorating an impressive five centuries of independence! < Back Celebrating 500 Glorious Years of Sweden as a Country! 22 Nov 2023 In 2023, we're revelling in the extraordinary as Sweden reaches its quincentenary, commemorating an impressive five centuries of independence! While the spotlight shone brightly on Sweden's National Day on June 6 (which has already passed), the jubilant celebrations continue to echo throughout the entire year! Rewind 500 years: On 6 June 1523, Gustav Vasa ascended to the throne as Sweden's king, elected by an assembly in the historic Strängnäs, only 59 kilometres west of Stockholm. This pivotal moment witnessed Sweden leaving the Kalmar Union and became an independent state. SweCham was very honoured to participate in the festivities at the Swedish Residence last Thursday, 16 November. The Embassy played host to a reception, extending a warm welcome to H.E. Mrs. Anna Hammargren, the new ambassador of Sweden in Thailand. The occasion also marked Sweden's remarkable 500 years of existence and the 50-year reign of King Carl XVI Gustaf. Once again, heartfelt congratulations to Sweden for this monumental milestone! Previous Next

On Thursday, 9 November, the SweCham Team supported the Embassy of Sweden in Bangkok at the European Language Café.  The event had a total of 16 European member states participating.  Attendees enjoyed learning and practising pronunciations of idioms and expressions from the Swedish language.  Participants tried to say phrases such as ‘Säger man A får man säga B’ (If you say A you have to say B).  This means that if you have started saying something, you must finish the story. < Back The European Language Cafe was a linguistic success 16 Nov 2023 On Thursday, 9 November, the SweCham Team supported the Embassy of Sweden in Bangkok at the European Language Café. The event had a total of 16 European member states participating. Attendees enjoyed learning and practising pronunciations of idioms and expressions from the Swedish language. Participants tried to say phrases such as ‘Säger man A får man säga B’ (If you say A you have to say B). This means that if you have started saying something, you must finish the story. The event was a great opportunity to learn new European phrases. In addition to the language learning activities, there were also some games and snacks from Sweden and other countries adding to the fun and engaging atmosphere! We hope everyone had a great time and gained some ‘nya’ (New) Swedish words or phrases. Thank you to everyone who participated in this wonderful event, and we look forward to seeing you again next time! Previous Next

It was a pleasure for SweCham to bring together the Raoul Wallenberg Institute (RWI) and Alfa Laval. < Back Alfa Laval and Raoul Wallenberg Institute: A Productive Collaboration for Human Rights in Thailand 10 Sept 2025 On Wednesday 10 September, It was a pleasure for SweCham to bring together the Raoul Wallenberg Institute (RWI) led by Khun Christian Ranheim , Regional Director, Asia and Khun Prasit Sriadsadawutthakul , Vice President (Food and Water), SEA of Alfa Laval. Our Executive Director, Anna Olsson-Moore, facilitated a wonderful discussion about a potential partnership to promote human rights in Thailand. The discussion focused on RWI's work and potential collaborations to enhance human rights in Thailand. At SweCham, we are committed to promoting the Swedish value of co-creation, bringing together diverse stakeholders from the academic, private, and public sectors. We are proud to play a role in building an inclusive community that leaves no one behind. Previous Next

Johan has made significant contributions to the SweCham Team and Chamber throughout his internship.  He has been actively involved in various SweCham and Team Sweden events, consistently providing valuable support and insight. < Back Bidding farewell to our outgoing intern, Johan Lindeson, the Ingvar Krook Scholar who has been with us for almost a year 7 Jun 2024 Johan has made significant contributions to the SweCham Team and Chamber throughout his internship. He has been actively involved in various SweCham and Team Sweden events, consistently providing valuable support and insight. His participation in the Business Climate Survey was instrumental in supporting Business Sweden in Thailand, showcasing his analytical skills. Johan's efforts were particularly notable in our Swedish cultural events, including the Christmas celebrations last year and the upcoming Midsummer Lunch, where his dedication shone through. Additionally, Johan has also been a vital part of our social media and weekly updates, ensuring that our members and friends stay updated with the latest activities and business trends in Thailand through regular updates and engaging content. His work at the Sweden Pavilion during the Sustainability Expo 2023 and the Swedish Education and Career Days at the OCSC fair 2023 was commendable, where he introduced and promoted Swedish culture to the Thai participants. SweCham greatly appreciated having Johan with us during the past year. It was a pleasure seeing him grow and gain new skills and experiences. We wish him the best of luck in his future career! Previous Next

Today, our SweCham team had a highly productive meeting with NovaCast Systems Southeast Asia.  < Back SweCham Meets NovaCast: Innovation & Sustainability in Foundry 25 Feb 2025 Today, our SweCham team had a highly productive meeting with NovaCast Systems Southeast Asia . Their commitment to driving innovation and sustainability within the foundry industry is truly commendable. During our discussion with Khun Jan Wuthrich, Technical Director, and Khun Chindannai Challinak, Head of Support, we were particularly impressed by their focus on developing technical solutions that minimize environmental impact through optimized casting processes. The team's expertise in simulation technology and their deep understanding of the Southeast Asian foundry market were truly enlightening. We believe NovaCast's dedication to sustainable practices offers a compelling opportunity to create significant value for our community and enhance bilateral business relationships. Again, thank you the team for such a warm welcome and sharing insights on the industry. We are eager to explore potential avenues for collaboration and discuss how SweCham and NovaCast can work together to promote innovation and sustainable growth in the region. #SweCham #Foundry #Sustainability #GreenFootprint #Innovation #Thailand #Sweden Previous Next

Last Friday, Dr Pojanath Bhatanacharoen, our Executive Director, and Khun Thittiya Sommana, our Events and Marketing Officer, had the pleasure of visiting the Thailand Convention and Exhibition Bureau (TCEB) office, alongside the Netherland-Thai Chamber of Commerce and the Swiss-Thai Chamber of Commerce. < Back Forging Sustainable Collaborations in the MICE Industry with TCEB 29 Jan 2024 Last Friday, Dr Pojanath Bhatanacharoen, our Executive Director, and Khun Thittiya Sommana, our Events and Marketing Officer, had the pleasure of visiting the Thailand Convention and Exhibition Bureau (TCEB) office, alongside the Netherland-Thai Chamber of Commerce and the Swiss-Thai Chamber of Commerce. In addition, the visit provided us with a great opportunity to discuss potential sustainable collaborations. We were pleased to gain insights into TCEB's strategies aimed at shaping the business events industry in Thailand and its sustainability initiatives, with a particular emphasis on advancing the Environmental, Social, and Governance (ESG) agenda within the International Meetings, Incentives, Conferences, and Exhibitions (MICE) industry. The SweCham Team would like to thank TCEB for the warm welcome and the highly informative meeting. We eagerly anticipate the positive impact we aspire to create through this collaborative effort with TCEB and our partners! Previous Next

On 18 June 2024, SweCham had the valuable opportunity to participate in an insightful webinar hosted by the Thailand Board of Investments (BOI) on ‘Doing Business in Thailand: Opportunities in the Bio-Circular-Green Economy’. < Back Learn About Thailand Board of Investment (BOI) Bio-Circular-Green Economy Webinar 25 Jun 2024 On 18 June 2024, SweCham had the valuable opportunity to participate in an insightful webinar hosted by the Thailand Board of Investments (BOI) on ‘Doing Business in Thailand: Opportunities in the Bio-Circular-Green Economy’. The event commenced with inspiring opening remarks from Ambassador Arunrung Phothong Humphreys of The Royal Thai Embassy in Stockholm, followed by insightful contributions from Mr. Mats Gerlam, Investment Promotion Consultant at BOI. Following this, Mr. Thumrong Ampornratana, Bio and Medical Industries, Board of Investment (BOI) of Thailand delivered an interesting presentation on the BCG Model, providing deep insights into Thailand's sustainable development initiatives, especially the country's strategic vision to achieve carbon neutrality by 2050 and net-zero GHG emissions by 2065. Meanwhile, with a clear vision, the BOI is positioned to make a transformative impact by driving the Thai economy into the 'New Economy,' marked by innovative, competitive, and inclusive growth. Dr. Savanit Boonyasuway, BCG Model Committee, The Federation of Thai Industries, highlighted Thailand's ambitious goal to become a premier global industrial hub and lead the way in sustainability for ASEAN, especially across vital sectors such as Food and Agriculture, Medical and Wellness, Bioenergy, Biomaterials and Biochemicals, and Tourism and the Circular Economy. There are vast Thai and Nordic collaboration opportunities. Before the engaging discussion, the webinar included a valuable presentation by Mr. Kalle Riihinen, Chief Operating Officer of the Nordic Bio product group, offering profound insights into its evolution, challenges, and transforming low-value agricultural residues into high-impact and high-value solutions. Mr. Dmytro Triaskin, MD of Peikko Southeast Asia, followed with an insightful presentation on innovative construction methodologies for the energy sector and emphasised how these approaches make the building industry faster, safer, and more sustainable. The Bio-Circular-Green Economy initiative exemplifies a forward-thinking collaboration between Thailand and the Nordics. This partnership could introduce new opportunities for investment and take a step towards a greener, more inventive future! Previous Next

SweCham would like to extend our thanks to Khun Chutikan Mahatanavanij, Expatriate Marketing Supervisor of MedPark Hospital, for a warm welcome during our recent visit to MedPark Hospital, one of the leading hospitals for complex disease care in Thailand. < Back Exploring Healthcare Excellence at MedPark Hospital 14 Nov 2023 SweCham would like to extend our thanks to Khun Chutikan Mahatanavanij, Expatriate Marketing Supervisor of MedPark Hospital, for a warm welcome during our recent visit to MedPark Hospital, one of the leading hospitals for complex disease care in Thailand. Led by a multidisciplinary team of medical specialists, MedPark leverages cutting-edge medical technology for swift and accurate diagnoses, elevating patients' quality of life for sustainable well-being. It was enlightening to learn more about the hospital's state-of-the-art facilities and the exceptional expertise that defines MedPark. Our team greatly appreciates the opportunity to explore the various aspects of your hospital and gain valuable insights into the comprehensive healthcare services you provide. Thank you once again for your hospitality. We are excited about the potentials for future collaboration. Previous Next

In previous weeks, our Vice President, Khun Tomas Julin, visited the SweCham office to discuss the progress of our new website and other marketing plans to deliver added value to our members. < Back The Insightful Meeting with our Vice President for the new SweCham Website! 9 Aug 2023 In previous weeks, our Vice President, Khun Tomas Julin, visited the SweCham office to discuss the progress of our new website and other marketing plans to deliver added value to our members. We are very grateful for the advice from Khun Tomas. Your guidance and support are truly appreciated! For several months, the SweCham team has been working on building and developing our new website to create a more vibrant and dynamic experience for all users. With the new website, we aim to strengthen our communications with the general public and stakeholders as well as to enhance more value for our members. Please stay tuned for our new website! Once again, the SweCham team would like to extend our heartfelt gratitude to Khun Tomas for taking the time to provide us with your invaluable advice for this project. Your expertise and insights have been instrumental in ensuring that we create a platform that effectively represents our chamber’s goals. To explore other news and activities from SweCham and our members, please visit: www.swecham.com Previous Next